Groupon is leading the couponing world and we have seen dozens of competitors surface, but one has squarely captured our attention not only because of it’s devotion to real estate professionals, but because it doesn’t over-complicate a very simple concept.
KeepSum.com has literally just launched to offer deals on tools and services that real estate professionals are either already using or want to use in their business. Their tagline is “save some, keep sum,” which is clever rather than cheesy (a sin committed by most companies trying to reach Realtors).
We have heard rumors that some of the vendors that will be offering deals will be for print marketing, IDX services, and the like. The site claims to offer up to 60% off on services and just like Groupon, offers a lower group rate for a limited time.
KeepSum functions more like a business-to-business offering than a business-to-consumer offering and their first public discount offering is rumored to launch tomorrow, but users can already sign up to get notified of the daily offer.
It’s simple in concept and design, and while we have seen several companies try this in real estate, KeepSum stands out and shows great promise.
AGBeat is not affiliated with KeepSum.
Jonathan Rainer
September 5, 2011 at 6:36 pm
I gotta say that the name doesn't really work for me. And the tag line is a little redundant…"Save some, keep sum". Isn't saving the same as keeping? IMO, this is a little high on the cheese meter. But, if the deals are good, who really cares?
Property Management
September 6, 2011 at 4:33 am
It is one way to allow consumer to save money from their basic needs. We all know that discounts is a part of marketing plan which companies also benefited from it. But discount is discount, it helps you to save money from this current economic condition.
Coleen DeGroff
September 6, 2011 at 6:31 am
Bad link. 🙁
Jason Sandquist
September 6, 2011 at 8:49 am
So when does KeepAll.com launch?!? (sorry, just had to do it ;-))
Jonathan Rainer
September 6, 2011 at 10:29 am
Nice, Jason! 🙂
Property Search Agents
September 6, 2011 at 8:56 am
It looks like a positive initiative to me, anything that can help you make a saving, especially during these times when the property market isn't exactly in the best of conditions, which couldn't be more of an understatement.
ken brand
September 6, 2011 at 8:20 pm
Ummm, let's see. Discounts on stuff you use. Sign me up please. So I did. FYI, Grouponing is great for products (commodity), not so hot for services (uniquely tailored).
Jaime-KeepSum
September 6, 2011 at 9:33 pm
thanks AG for the story.
Jonathan–we agree, if the deal is good then who cares about the name. either way, all the good names were taken like apple, google, groupon.
Property Management– every penny accounts–especially these day. If we can help you cut you EXISTING business expenses, why not save some 😉
Coleen- Murphy's Law –sorry
Jason-we wanted to make sure we set the right expectations with our customers, but we did in fact consider it. hopefully you won't forget our name.
Property Search Agents -we think it is, but please let me know if we do something to change perception (jaime@keepsum.com)
Ken –thanks for signing up. Welcome to the club.
Note 1: we certainly don't expect everyone to buy every single deal (but we can dream). Ultimately we hope people find value in what we're trying to do and help guide our offers.
Note 2: please be patient with us. We like to think everything is going to be perfect… but we'll all know that never happens.
Feel free to shoot me an email ( jaime@keepsum.com ) with questions or comments.
Fred Romano
September 11, 2011 at 8:16 pm
Why is OK for Realtors to want to "save sum" but Realtors don't like it when sellers want to do the same! Hmmmm….