Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius

Opinion Editorials

Dallas Realtor proves there’s a new kind of Catfish

In a lesson for all business pros, one Realtor misrepresented themselves and were caught by a major press outlet in their city, proving a new kind of Catfish is on the market – here’s how not to Catfish your clients.

catfish pro version

catfish pro version

Catfish: the 2013 pro version, lesson one

Tracy Glesby is probably not unhappy that I’m giving her even more viral attention. “There’s no such thing as bad publicity.” Right?

Taking “catfishing” in a different direction, D Magazine in Dallas confronted her for misrepresenting the D Magazine logo, called her on it, and according to D Magazine, the conversation went like this:
  • D Magazine: “I’m curious. How is it that you acquired these logos? I am the person who disseminates these to the winners, so I am unsure how it is you even have one.”
  • Glesby: “Uh, you can just Google image it.”

Realtor's claims of being D Magazine's best agent. Above: Realtor’s claims of being D Magazine’s best agent for two consecutive years. Click to enlarge.

Lesson No. 1: Just because you can take it from the Internet does not mean you should. The owner of the logo, photos, etc. will probably find you with a Google search and come after you.

Lesson two in avoiding accidental Catfish situations

  • D Magazine: “Our editors and fact checkers go through a very rigorous process to determine these lists, and when it is misconstrued or intentionally misrepresented by someone claiming to have won when it was not actually bestowed upon them, it really undermines the prestige.”
  • Glesby: “Ok, well, now you’re just using a bunch of words that I don’t understand. I’m an end-game person. Let’s just get to the end of this. If I take those two little logos off, are we all good? Because I can do that when I get to the office in the morning.”
Lesson No. 2: You should probably not admit you don’t know what fairly basic words (to an average middle class American, at least) mean when talking directly to the press. That’s now posted, Facebooked and tweeted, and unfortunately, all that will now show up on the first page of Google when innocent, unknowing prospective clients search for that agent to look up their experience will be the D Magazine debacle.
It does appear that finally, Glesby removed the D Magazine logos from her pages (although, I’m now left to wonder if any of these are misrepresented?). Glesby will continue selling real estate and her life will go on. But besides a warning to consumers to thoroughly investigate anyone they want to hire for any business, this is a prime example of an agent who makes the industry look bad, even if inadvertently. She is clearly young (and although she graduated SMU in 2010, she does not understand “misconstrued” or “misrepresented”), and this may be her first case of the Internet biting her in the butt – a misrepresentation of a logo instead of embarrassing photos/words she posted.

About searching Google for images

This may be her first case of the Internet biting her in the butt – a misrepresentation of a logo instead of embarrassing photos/words she posted (except for we found this online, and I’d call that embarrassing if I were trying to establish myself as a professional). Consumers don’t care about that, though, it’s just one more reason for them to be mistrusting of agents.

Hopefully, serious agents can perpetuate their own reputations for being stellar, honest, good at their jobs agents, and the industry can get rid of those who are willing to fake awards and trophies and are unwilling to understand why it would be bad.

Maybe when she was searching Google images she was looking for this photo of herself and stumbled upon the Best Agent logos? Man, you can find ANYTHING on a Google image search!

Advertisement. Scroll to continue reading.
Written By

Stephanie Sims is the managing editor of Agent Publishing, which currently has online publications in Chicago, Houston and Miami. With expertise in evaluating housing markets, website content and social media strategy, and reporting information agents want to know about, Stephanie can be found at her desk with coffee that got cold or not eating lunch because she’s busy planning editorial assignments and interviews for the Agent Publishing websites.

3 Comments

3 Comments

  1. Elijah May™

    March 26, 2013 at 1:54 pm

    Never heard the term “Catfish” in this context before. Still not sure exactly what it means.

  2. Jo Soss

    March 26, 2013 at 1:58 pm

    Wow, just wow!

  3. DavidPylyp

    March 27, 2013 at 9:44 pm

    Wow. That’s a gift That will keep on getting throughout the Google rankings

    David
    Pylyp

Leave a Reply

Your email address will not be published. Required fields are marked *

Advertisement

The
American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.

Advertisement

KEEP READING!

Business Marketing

(PUBLIC RELATIONS) With a bad case of foot-in-mouth disease, the founder of SCOTTeVEST proves how not to talk about your customers.

Business Marketing

If your budget is smaller than a late night taco at Jack in the Box, then this automated crisis management guide might be for...

Opinion Editorials

(Editorial) Journalists are some of the busiest people on the planet - reaching them can be hard, but there's a right and wrong way...

Opinion Editorials

(Editorial) Urban Outfitters screws up, fails to apologize, and craps on a national tragedy (the same tragedy that kickstarted my career).

Advertisement

The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.