Bozo red alert
Bozo explosions vaporize opportunities. Steve Jobs said choosing
wrong people B-Players instead of A-Players leads to Bozo explosions.
A players hire A+ players. Actually, Steve believed that A players hire A players—that is people who are as good as they are. I refined this slightly—my theory is that A players hire people even better than themselves. It’s clear, though, that B players hire C players so they can feel superior to them, and C players hire D players. If you start hiring B players, expect what Steve called “the bozo explosion” to happen in your organization.
Your broker, your team mates, lenders, repair guys, inspectors, escrow agents,
our teachers sensi, admin support, photographers, stagers and others – their performance has deep impact on our clients experience with US. If we’re not thoughtful about our choices, our clients lose. Then we lose.
It’s a brilliant, simple and free strategy. When we choose to work with A-Players we and ours WIN. When we choose B-Players everyone loses.
Start choosing A-Players today!
There has been a ton written about Steve Jobs and his profound influence on the people of planet earth. Of the many I’ve read, I thought Guy’s twelve lessons learned from Steve Jobs was an important one to share with my friends.
Cheers and thanks for reading.