Although this is a frickin’ hilarious video, seriously think about this:
If you’re not online, will the next generation of buyers and sellers find you?
And if they DO find you, are you what they’re looking for? Can they even distinguish that from browsing your site?
Don’t be left on the curb, be clear and concise up front (especially on your landing page) so consumers know what you’re offering. Ditch the “I’m a Realtor” sentence and add “I’m a Realtor specializing in selling Lake Tahoe vacation homes.”