Signr wants to help expand your reach
Here’s another creative way to sneak more marketing content to your customers, and to generate more traffic to your website: send promotional content along with your employees’ email signatures, using Signr, now available in Beta. Sign up early and Signr will notify you when they are up and running.
We send a whopping 38 billion business emails each day. Signr sees these emails as an “untapped channel to direct point of contact with your prospects, your clients and your employees.” You can use Signr to automatically attach marketing content to the signature of every email sent by your organization or business.
Signr couldn’t be more simple
Signr is a simple one-click installation Chrome plug-in and is compatible with Gmail and Outlook. You pay a flat fee, which is so far not being advertised on the site.
With Signr, each of your employees installs the plug-in, but you can choose one person to manage the content for the entire company. Or, from the administrative panel, you can create several signatures that your employees can choose from to attach to their emails. Signr stores your content in its cloud, so you can add to it at any time, and your employees can always find it.
You create custom content, which can include text, images, your logo, relevant news items, and links to your site. The content is then attached to the bottom of every email your businesses sends. This gives your customers and colleagues yet another opportunity to click on your website, learn more about your business, and engage. Signr also tracks clicks and impressions in real time and gives you analytic data about the effectiveness of the marketing content in your email signatures. Signr will let you know whether or not your content is increasing traffic to your site.
Like many of the companies featured on AG, Signr is another startup with startups in mind.
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Ellen Vessels, a Staff Writer at The American Genius, is respected for their wide range of work, with a focus on generational marketing and business trends. Ellen is also a performance artist when not writing, and has a passion for sustainability, social justice, and the arts.