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Hyperlocal web pages for Realtors with no writing required

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Why robots freak us out, and what it means for the future of AI
Ron Reed
January 16, 2012 at 10:41 pm
Automatically generating content with a bot, software system, content spinning or any "automation" tool is always a BAD idea. There is no magic bullet for content creation. The search engines will see right through this and will quickly identify this as content SPAM. A la mode should know better.
Eric Estate
January 20, 2012 at 9:25 am
+1 Ron. How is your personality, as an Agent, going to come through if you aren't writing your own copy? Google guidelines have shown over and over that you need to write for people, not for search engines. As with everything, be yourself, especially when it comes to your website.
Kara Calderon
January 20, 2012 at 12:20 pm
Hey guys – We'd love it if agents wrote their own unique, hyperlocal content. But the reality is 1) agents simply don't have the time, or 2) they don't know where to start when it comes to writing content. So we built this tool to help agents with both of those issues. We encourage (always have and always will) agents to edit content we provide to make it even more unique and, to your point Eric, to reflect their personality.
Dena Stevens
January 25, 2012 at 7:56 am
I agree! Consumers aren't stupid they are going to know if the agent wrote the information or if it's canned. And Google is going to know as well. If you don't have time to write it yourself don't bother. And if you don't have the time include local pictures you took yourself.
Dena Stevens
January 25, 2012 at 7:57 am
I agree! Consumers aren't stupid they are going to know if the agent wrote the information or if it's canned. And Google is going to know as well. If you don't have time to write it yourself don't bother. And if you do have the time include local pictures you took yourself.