Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius

Business News

RedBeacon innovates, gets acquired by Home Depot

RedBeacon making big moves

Last fall, RedBeacon debuted their innovative iPhone app wherein users can shoot video (or photo or voice memo) through the app of any home maintenance problem they are having or the project they need done and submit it immediately to the RedBeacon network of nearby home service providers that the company says they have not only checked license status, but they’ve interviewed and done a background check on, which is above and beyond the screening offered by competitors. Approved vendors get a score and the service is known for being one of the fastest to get quotes back to the homeowner. RedBeacon embodies being transparent and consumer-centric.

For all of these reasons, the company was named in the 60 Genius Brands to watch in 2012 list, making a huge move already, just weeks into the new year announcing they have been acquired by Home Depot, according to

Financial details were not released, but the company had already raised $7.4 million in 2010 in a Series A round of funding by Venrock and Mayfield Fund.

The home repair company has not announced yet how they will use RedBeacon, but the assumption is that it is a way to bridge consumers with their massive contractor database, but could also be more of a matching of services where a consumer takes a picture of what is wrong with something in their home, and the company could recommend area contractors alongside the do-it-yourself route the company is famous for aiding.

Advertisement. Scroll to continue reading.
Written By

Marti Trewe reports on business and technology news, chasing his passion for helping entrepreneurs and small businesses to stay well informed in the fast paced 140-character world. Marti rarely sleeps and thrives on reader news tips, especially about startups and big moves in leadership.


Leave a Reply

Your email address will not be published. Required fields are marked *


American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.



Business Finance

Goldman Sachs joins the ranks of the many companies tightening belts in preparation for an economic downturn, but in a big way.

Business Entrepreneur

Twitter releases Blue for Business, allowing companies to identify employees on the platform. This could go wrong or be a positive move.

Business News

(BUSINESS) The former CEO of Highrise used a fake website to weed out toxic clients. How can you keep problematic customers out of your...

Business Entrepreneur

(ENTREPRENEUR) Acquiring a business can be a key part of future growth, but there are some factors you should consider before signing the deal.


The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.