Wednesday, January 14, 2026

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Why Now?

AG Pro gives you sharp insights, compelling stories, and weekly mind fuel without the fluff. Think of it as your brain’s secret weapon – and our way to keep doing what we do best: cutting the BS and giving you INDEPENDENT real talk that moves the needle.

Limited time offer: $29/yr (regularly $149)
✔ Full access to all stories and 20 years of analysis
✔ Long-form exclusives and sharp strategy guides
✔ Weekly curated breakdowns sent to your inbox

We accept all major credit cards.

Pro

/ once per week

Get everything, no strings.

AG-curious? Get the full-access version, just on a week-to-week basis.
• Unlimited access, no lockouts
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• Stop anytime, no hoops

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Get your fill of no-BS brilliance.

Pro

/ once per year

All in, all year. Zero lockouts.

The best deal - full access, your way. No timeouts, no limits, no regrets.
A year for less than a month of Hulu+
• Unlimited access to every story
• Re-read anything, anytime
• Inbox drop + curated roundups

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29
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0

*Most Popular

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Useful, just not unlimited.

You’ll still get the goods - just not the goodest, freshest goods. You’ll get:
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• 24-hour access to all new content
• No archive. No re-reads

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Data loss: most common causes, prevention, and recovery

Data loss is more than just a broken iPhone

Most individuals, entrepreneurs, or small businesses are well aware that if their beloved iPhone falls in the toilet, or laptop is run over, there is hell to pay when looking at the expense of replacement, not to mention data loss. But what can be done to make sure that a smartphone, tablet, laptop, company computer, or otherwise that has a virus or is broken doesn’t spell panic?

Russell Chozick, co-founder and Vice President of Flashback Data, tells AGBeat the most common ways data loss occurs, what prevention methods can be used, and what recovery options are available (aside for plunging your iPhone into a bucket of rice to dry it out). Chozick explains in his own words below:

Q: Most common ways professionals lose data?

A: Most small businesses do not have sufficient backups. Either they do not backup at all, or they do not test the backups regularly. Larger organizations use managed RAID servers with multi point of failure redundancies. These systems will alert an IT admins of any degradation in redundancy and that can be fixed right away. Alongside the redundant storage, they perform backups to Tape, Hard Drive or to cloud services.

Q: Even if rare, what is the most surprising cause of data loss?

A: It’s not rare as one may think. Nothing surprises us these days. It seems the most common server failure is when one drive in a RAID 5 disk array goes down and no one notices. Then a second disk fails down the road and then the server goes offline for good, until we step in. RAID 5 is meant to allow for 1 drive failure in an array and still remain functional. This gives the IT staff time to replace the disk to regain redundancy. If it goes unnoticed, a second disk failure results in complete server failure.

On the end user side, we see everything from dropped laptops, coffee spills, broken USB thumb drives, and even iPhones that went for a swim.

Q: What are the top methods for data loss prevention?

A: Backup, Backup, Backup. It is as simple as setting up an automatic process to have your computer backup to an external hard drive or even sign up for a cloud backup service. Or do what I do and use both.

Windows and Mac both come with built in backup programs that make it very easy to backup.

Remember, just because you have a ‘backup hard drive’ does not mean it is a backup. You cannot simply move your data from your internal drive to the external drive and call that a backup because the data is still only in one place. It isn’t a backup unless there is a copy in 2 places.

Q: What are the top methods for data loss recovery?

A: Most of the failures we see at our lab are physical failures of hard drives and flash drives. There is not much an end user can do themselves when this happens without the correct tools and know how. So, before doing anything that can risk further damage, contact a professional data recovery company. In our case, it is free for us to evaluate in order to determine severity and costs before deciding if it is worth it to you.

The American Genius Staff Writershttps://theamericangenius.com
The American Genius is news, insights, tools, and inspiration for business owners and professionals. AG condenses information on technology, business, social media, startups, economics and more, so you don’t have to.

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