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Get Out of the Feed Reader Weekend

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Come one come all

google readerGet your rear out of the feed reader this weekend and check G-Love to verify your site is in our links section.  If it isn’t, simply submit your link in the comments and we’ll update next week. 

We’re only going to do this twice a year and probably not that often.  So here’s your chance to take advantage of our Rank/Traffic and get your share of the G-Love. 

Links I’d really love to see:

  • Realtors/Blogs
  • Real Estate Websites
  • Real Estate Related Businesses (vendors)
  • Tech Real Estate Related
  • Just submit it, you never know… You don’t have to be a superstar blogger to get your share of the love.

All we need to make this happen is

  • Name of business or blog, A Link and we’ll do the rest

Please take this opportunity to verify your link to agentgenius.com is accurate at this time.  Realtorgenius.com is not a good link, so our legal minds would really appreciate your update!

You may also see your comment go into moderation but that is because I have made the spam script sensitive to links just in case I get a bunch of 9r0n (nawty) links- but never fear, we’ll sort every link we get.  So bring on the G-LOVE!

Thanks for linking! and yes, thanks for getting out of the feed reader! 

Benn Rosales is the Founder and CEO of The American Genius (AG), national news network for tech and entrepreneurs, proudly celebrating 10 years in publishing, recently ranked as the #5 startup in Austin. Before founding AG, he founded one of the first digital media strategy firms in the nation and also acquired several other firms. His resume prior includes roles at Apple and Kroger Foods, specializing in marketing, communications, and technology integration. He is a recipient of the Statesman Texas Social Media Award and is an Inman Innovator Award winner. He has consulted for numerous startups (both early- and late-stage), has built partnerships and bridges between tech recruiters and the best tech talent in the industry, and is well known for organizing the digital community through popular monthly networking events. Benn does not venture into the spotlight often, rather believes his biggest accomplishments are the talent he recruits, develops, and gives all credit to those he's empowered.

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75 Comments

75 Comments

  1. Matthew Rathbun

    May 9, 2008 at 9:24 pm

    https://www.clientcentricrealestate.com, I’m my own company… Matthew Rathbun in Fredericksburg, Virginia Thanks!

  2. Benjamin Ficker

    May 9, 2008 at 9:49 pm

    https://www.PortlandsPearlDistrict.com, Thanks for the g-love!

  3. Kelley Koehler

    May 9, 2008 at 9:59 pm

    You’ve got my blog, but not my real website: https://www.housechick.com

  4. Tom Vanderwell

    May 9, 2008 at 10:00 pm

    Hey, I just found this site and I’m enjoying it thoroughly! I’m going to be out of my feed reader all weekend (soccer team to coach, yard work to do, and Mother’s day etc.)

    Here’s the link to my site. I’d love to be on your list of links…..

    https://straighttalkaboutmortgages.blogspot.com

    Thanks!

    Tom

  5. Mark Azadeh

    May 9, 2008 at 10:10 pm

    I’m with Tom. Lots of non computer-related stuff to do this weekend. But I know that my feed reader will be bursting at the seams, come Monday morning.

    Anyway, bringing to you from Chicago 60646 Blog. It can’t get any more hyper-local than that.

    And TIA for the G-Love.

    Best wishes for a great weekend, and a happy mothers day to all moms.

    Mark

  6. Ricardo Bueno

    May 9, 2008 at 10:33 pm

    Here ya go:

    The Industry Report
    https://www.industry-report.com

  7. Jon Strum

    May 9, 2008 at 10:54 pm

  8. Bob Schenkenberger

    May 9, 2008 at 11:25 pm

    I’d love to be included also. My own company and team.

    Colorado Realty Professionals, llc
    The Get Home Denver Team

    https://bloghomedenver.com or https://www.GetHomeDenver.com

  9. Loren Nason

    May 9, 2008 at 11:31 pm

    Real Estate Technology – http://www.futureofrealestatetechnology.com

  10. Brad Nix

    May 10, 2008 at 5:38 am

    Maxsell Real Estate
    https://maxsell.net

    Thanks for the love!

  11. Charles Woodall

    May 10, 2008 at 5:58 am

    Dothan Home Search
    https://www.dothanhomesearch.com

    Thanks!

  12. Elaine Reese

    May 10, 2008 at 7:28 am

    Thanks for the G-Love opportunity. Here’s the place for central Ohio real estate news. 😉

    https://www.reesespiecesofrealestate.com

  13. The Harriman Team

    May 10, 2008 at 7:47 am

    We certainly aren’t in the same league as the illustrious people commenting here and already on the list, but if we can get some of the love (even a miniscule piece), we’d be honored.

    Website: https://www.theharrimanteam.com

    Blog: https://wallingfordwired.blogspot.com

    Thank you!

  14. Christine Rich

    May 10, 2008 at 7:48 am

    Love reading these posts. Thanks!

    blog — https://www.VaFirstTimeHomeBuyers.com

    website — https://www.BestArlingtonHomes.com

  15. Larry Yatkowsky

    May 10, 2008 at 8:04 am

    Thanks from Canada’s west coast jewel – Vancouver B.C.

    https://www.yattermatters.com

  16. Bob in San Diego

    May 10, 2008 at 9:46 am

    San Diego Real Estate Insider
    https://www.homesalessandiego.com

    Thanks.

  17. Scott P. Rogers

    May 10, 2008 at 11:24 am

    From Harrisonburg, Virginia . . .

    BLOG: https://www.scottprogers.com/blog/

    WEB SITE: https://www.scottprogers.com

  18. John Lauber

    May 10, 2008 at 11:37 am

    Thanks for Link Love.

    Chester County, PA Real Estate
    http://www.TalkingChesterCounty.com

  19. Lisa Sanderson

    May 10, 2008 at 12:30 pm

    Thank you!!

    Poconos Real Estate Blog: https://lisasanderson.typepad.com

  20. Jeremy Quinn

    May 10, 2008 at 3:02 pm

    I love this blog! Been a faithful reader for months now. Thanks for the love!

  21. Jeremy Quinn

    May 10, 2008 at 3:04 pm

    oops…forgot to add my site… http://www.gozonegateway.com (please use anchor text of GO Zone Real Estate)

  22. monika

    May 10, 2008 at 3:07 pm

    Here is mine

    https://www.newhampshirerealestateblogs.com

    Thanks
    Monika

  23. Real Estate Investments

    May 10, 2008 at 3:12 pm

    Real Estate Investments
    https://www.therealestatefoundation.com

    Thanks a million!

  24. Vicki Moore

    May 11, 2008 at 12:59 am

    Fix me! https://sanmateorealestateblog.com/ Thanks for the lovin.

  25. Mostly Monmouth Real Estate

    May 11, 2008 at 6:21 am

    My Blog:
    Mostly Monmouth Real Estate
    https://MostlyMonmouth.com

    My real estate website:
    Northern Monmouth Homes
    https://NorthernMonmouthHomes.com

    Thanks,
    Theresa “Tracy” Gibson, Keller Williams Realty West Monmouth

  26. Charleston real estate blog

    May 11, 2008 at 7:19 am

    Benn and Lani, thanks for the love. Howard

    Charleston real estate blog

    https://www.charlestononlinehomes.com/blogs/howard_arnoff/default.aspx

  27. Kris Berg

    May 11, 2008 at 9:21 am

    Howdy Benn and Lani.

    https://www.SanDiegoHomeBlog.com

    https://www.SanDiegoCastles.com

    Happy Mother’s Day!

  28. Thomas Johnson

    May 11, 2008 at 9:21 pm

    Great idea! Happy Mohter’s Day!

    https://www.ERAHouston.com
    https://www.ERASold4Sure.com

  29. Matthew Collinge

    May 11, 2008 at 10:11 pm

    Hey, you guys rock!

    Vancouver real estate blog: https://www.604homes.com/blogs/matthew_collinge/default.aspx

    Website: https://www.604homes.com

  30. Mack in Atlanta

    May 12, 2008 at 7:09 am

    Thanks AG.

    Website: Atlanta Real Estate https://www.mackperryhomes.com
    Blog: Atlanta Real Estate Blog https://www.mackperryhomes.com/blog/

  31. Jason Mook

    May 12, 2008 at 10:42 am

    Thanks for the love!

    A Generous People: https://www.agenerouspeople.com

    Puyallup Real Estate Blog

  32. John Sabia

    May 12, 2008 at 12:55 pm

    new to the blog- great find. thanks

    Fort Lauderdale Real Estate

  33. Ravi Shah

    May 12, 2008 at 2:02 pm

    Hi Benn – I’m South Jersey Real Estate Blog at http://www.SouthJerseyRealEstateBlog.com

  34. Cheryl Allin

    May 13, 2008 at 4:04 am

    Hey AG! Thanks a bunch!

    Blog:
    Real Tech for Real Estate
    https://www.VirtuAllin.com

    Website:
    Real Estate Virtual Assistant
    https://www.VA4RE.com

  35. NikNik

    May 13, 2008 at 8:28 am

    Technology for Real Estate https://www.MyTechOpinion.com

    MyMarketWare https://mymarketware.com

    Thanks for the love! Looking forward to seeing you guys in SF!

  36. Tyler Osby

    May 13, 2008 at 8:29 am

    Thanks in advance for the link love!

    Wealth With Mortgage
    https://www.wealthwithmortgage.com

    As always, if you’ve got questions in the mortgage world, let me know!

  37. kristal Kraft

    May 13, 2008 at 8:31 am

    please add me…
    Denver real estate and Relocation
    https://www.kristalsellsdenver.com/denverdwellings/

    Thanks…I can feel the love already!

  38. Ron Ares

    May 13, 2008 at 8:41 am

    From Portland with thanks!

    re:PDX
    https://www.repdx.com

  39. Jason Sandquist

    May 13, 2008 at 8:51 am

    I just started it but it will be done shortly. Thanks.

  40. MaryAnn Morrar

    May 13, 2008 at 8:51 am

  41. Sparky

    May 13, 2008 at 8:53 am

    Well, okay, you can add me too!
    Western Puget Sound WA RE and the Blog Frog
    https://www.SoundBiteBlog.com

  42. KimWood

    May 13, 2008 at 8:56 am

    Wow. Thanks!!!

    http://www.WestofPhillyBurbs.com my blog
    http://www.KimWood.net my website
    http://www.MyMobileViewWestofPhilly.Wordpress.com my photoblog

    I appreciate it!
    Kim Wood
    PA REALTOR (R)

  43. Jason Sandquist

    May 13, 2008 at 8:56 am

    Blog- http://www.livingtwincities.com

    thanks for the g love, read the blog more than a few times a day

  44. Barry Cunningham

    May 13, 2008 at 8:56 am

  45. Christoph Schweiger

    May 13, 2008 at 9:08 am

    Just picked up the twitter.

    Greater Phoenix Metropolitan Area Real Estate Blog
    https://www.christophschweiger.com

    Thanks!

  46. Suzy Trotta

    May 13, 2008 at 9:12 am

    https://www.allaroundktown.com – that’s my Knoxville, TN real estate blog – thanks! Suzy Trotta

  47. Mark Eckenrode

    May 13, 2008 at 9:12 am

    makin’ with the linky love…

    HomeStomper
    “Tips & Strategies for Marketing Real Estate Online”
    https://www.homestomper.com

  48. Reuben Moore

    May 13, 2008 at 9:17 am

    Hi Benn –

    We would love to be included:
    https://www.BrickandGarden.com
    Thanks!

  49. Bill Lublin

    May 13, 2008 at 9:24 am

    OK , Unlike Kelley you have my website but here’s my fledgling Blog http://www.movephilly.blogspot.com Thanks for being its first link lover 🙂

  50. Aria Schoenfelt, Austin Real Estate

    May 13, 2008 at 9:55 am

    Aria’s Austin Real Estate Source – https://liveaustinrealestate.com
    Westlake Luxury Living – https://westlakeluxuryliving.com

    Thanks for the G-Love!

  51. Carson

    May 13, 2008 at 10:44 am

    Blog: http://www.realestateremix.com (will be updating soon yikes!)
    Vendor: http://www.texasrealestatephotography.com (what?? never heard of it)

  52. Irina Netchaev

    May 13, 2008 at 10:50 am

    Please add http://www.PasadenaCARealEstateHomes.com.

    Thanks for the love!

  53. Jeanette Fisher

    May 13, 2008 at 11:40 am

  54. Kelsie Compton

    May 13, 2008 at 11:52 am

    Kelsie and Lisa Compton with RE/MAX UNITED in Cary, NC – Also Serving Raleigh, Durham, Chapel Hill NC.
    Kelsie’s RE/MAX site: https://www.KelsieCompton.com
    Lisa’s RE/MAX site: http//:www.TriangleBuyerAgent.com
    Our Team site: https://www.TriangleChoiceRealty.com
    Thank you for the G-Love!

    Best Wishes,
    Kelsie

  55. mike simonsen

    May 13, 2008 at 2:53 pm

    let’s see how much pull you have Ben!
    http://www.altosresearch.com
    http://www.altosresearch.com/blog

    going to be counting the ctr!

  56. Andy Kaufman

    May 13, 2008 at 8:55 pm

    Link up the G-love Benn!

    https://myeastbayagent.com

  57. Ryan Hukill

    May 13, 2008 at 9:14 pm

    Love that you guys are doing this. So here’s mine:

    Ryan Hukill, Edmond Realtor
    https://www.youropenhouse.us

    Edmond Real Estate Blog
    https://blog.edmondoklahomesforsale.com

    Use whichever ones you’d like, and THANKS!

  58. Brad Coy

    May 13, 2008 at 9:16 pm

    We’re about to re-up this ol timer (same url) give the girl some love anyway. Thanks Benn 🙂
    https://sfres.com/

  59. Eric Miltsch

    May 13, 2008 at 9:40 pm

    Hey Benn –

    Thx for reposting this; Seeing that you don’t have an automotive category – I’m just looking to get a thimbleful of love Agent Genius. Just a taste would be cool.

    Its a dotted line category as I see it. Real Estate blog visitors probably have, or are interested in owning, their own place to live. Which will most likely have a garage, car-port or other space to park their vehicles…

    Share the love & rock on.

  60. Kathy Drewien

    May 13, 2008 at 9:50 pm

    Take your pick…

    Old static site that brings in most of our real estate business http://www.AtlantaRelo.com
    Stealth site we use for broadcast emails directing traffic to our blog http://www.770-321-4005.com
    Blog site is http://www.PropertyLinesAtlanta.com

    I’m looking forward to reviewing your list to meet new folks across the country, adding subscriptions to my reader, and following Tweeters. Which leads me to say, follow me @kdrewien

  61. Kathy Drewien

    May 13, 2008 at 9:51 pm

    forgot to click, subscribe to comments

  62. Jules

    May 13, 2008 at 9:53 pm

    One of my favs in San Jose.
    Talk to CJ
    https://www.talktocj.com

  63. cindy*staged4more

    May 13, 2008 at 9:54 pm

    Hey!

    Stagers gotta represent 😉

    My company Staged4more website http://www.staged4more.com
    Staging blog http://www.staged4more.com/blog

    Easy as pie, yeah??

    😉

    Thanks for the love,
    Cindy

  64. rocky

    May 13, 2008 at 10:03 pm

    http://www.centralohioreo.com for my real estate.

    http://www.eclipseohioroof.com for my opening roof company

  65. Faina Sechzer

    May 13, 2008 at 10:10 pm

    Thanks for the G-love. Faina Sechzer -my blog site is Princeton NJ Mercer County Real Estate https://www.princetonrealestatehomes.com

  66. Jason Berman

    May 13, 2008 at 10:11 pm

    Colorado mortgage originator blog. Others in development but like wine, they need time to breathe. Thank you!

  67. Jason Berman

    May 13, 2008 at 10:12 pm

    Colorado mortgage originator blog. https://jbermangroup.com

    Others in development but like wine, they need time to breathe. Thank you!

  68. Erion Shehaj

    May 13, 2008 at 10:13 pm

    I’ve got a few (Pick and choose .. or not:-)

    In my View Blog
    https://houstonrealestate.typepad.com

    Investornation Blog
    https://www.investornationblog.com

    Signature Real Estate
    https://www.signaturehouston.com

    Thanks for the shot
    Erion Shehaj

  69. Loren Nason

    May 14, 2008 at 7:08 pm

    new blogs being built

    OC Real Estate Voice – http://www.ocrealestatevoice.com
    Why Didn’t my home sell – http://www.whydidntmyhomesell.com

    The blogs are up but posting won’t start for a week.

    Don’t know if you are willing to add them

    Thanks
    Loren

  70. Robin

    June 5, 2008 at 3:20 pm

    Please include Fort Lauderdale Real Estate Blog (www.robinashley.com) in GLove

    I noticed that there was another in there but he is different than mine..(my site is actually a blog)

  71. Jason Day

    September 26, 2008 at 11:41 am

    and my company’s site: Augusta Maine Real Estate

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Opinion Editorials

20 bullsh*t buzzwords that should be banned from tech forever

(OPINION) As the language of tech ebbs and flows, there are linguistic potholes so over-used, so annoying, they make you want to scream. Here’s 20 of the worst offenders.

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buzzwords

There’s specific lingo in any industry. Buzzwords, if you will. Get a group of friends who work together for beers after clocking out, and chances are you’ll get lost quickly once they start trading war stories – outsiders beware.

But, there’s one community who puts even nurses (marry a nurse, and you’ll learn what prophylaxis means) to shame with insider speak and bullshit buzzwords: the tech community.

Tech folks are like business and marketing people but mutated. There’s so much free-flowing jargon that goes unchecked and evolves a la Origin of The Species within days. The words and phrases become gospel and, before you know it, people are sharing these nonsense phrases that become the industry norm, leaving anyone on the outside scratching their heads, trying to decipher the tech code.

But, as the language of tech ebbs and flows, there are linguistic potholes so over-used, so annoying, they make you want to scream. There are words used so out of context that make you want to turn them into a snarky meme and pass it around the office because you’re a jerk like that. (Well, I’m at least a jerk like that.)

These are some of those words.

The words that need to die a horrible, 24 hour, “what does it all mean” death.

Words that should be locked away in a prison so vile Charles Manson would be like, “Nah, bro. I’m good.”

Please don’t use these words in your marketing, pitch meetings, or just ever. They suck.Click To Tweet

Strap in and lock it down, here we go:

1. Sync
Can’t we just say “everyone knows what’s going on” instead of sync? This is one of those metaphors alluding to tech as melded with the products and culture, serving as interchangeable. We’re people, not iPhones to be plugged into our laptops. We don’t need to sync. We can meet up.

2. Robust
Robust is coffee, a strong tea you imported from India. It’s not a tech software experience. A can of Folgers can claim to be robust, your project tool cannot share this claim.

3. Pain point
Are we still using this one? A pain point is an elbow that’s got an owie, not what a customer thinks sucks.

4. Delight
I’m delighted to eat an excellent meal or get an unexpected call from an old friend. I’m delighted to leave work early to have drinks. I’m not delighted to use enterprise software. Sure, it makes my day easier. Does it offer a view of heaven when I can use self-service? I think not.

5. Disrupt
One of the godzillas of Jargon Mountain. I get that this worked in context a few years ago. But, now? You’re not “the Uber of…” and you’re not “disrupting” anything.

You built a parking app, Pat. You didn’t change the world.

If you dethrone Facebook, you’ve disrupted the world. ‘Til then, keep your pants on. Your algorithm for the best pizza place in town ain’t changing the block, let alone the face of communication.

6. Game changer & Change agent
Does anyone buy into this one? Was the game changed? This goes in the bin with “Disrupt.”

7. Bleeding Edge
Some jerk in some office decided “the cutting edge” wasn’t enough. It wasn’t hyper progressive enough, so they labeled their work the “bleeding edge”.

If this phrase were any more douchey, it would have a neck beard and a fedora and argue the tenants of socialism on IRC with strangers while sipping Mountain Dew.

8. Dog food
Who came up with this? When did a beta test get labeled as “dog food” I’m still lost on how this one became the industry standard. “We’re eating our own dog food.” This doesn’t even make a lick of sense, people. Just say we’re testing something. It’s a lot easier.

9. Alignment
What happened to just saying you agree? I thought alignment was for tires, not for working. I’ll give you parallel, but alignment? Not buying it.

10. Pivot
Pivot is just a fancy, non-finger point-y way of saying change. And typically, that change is reacting to something not going the company’s way. “Pivoting” means reacting to bad news or undesired outcome and making everyone involved feel smarter about the process.

11. Revolutionary
Unless you’ve built software that cures cancer, does something better than Elon Musk, or gets you laid faster than Tinder, you’re not revolutionary. You’re an element of evolution in a steadily progressing world.

12. Internet of Things
I still don’t even know what the hell this means. Really. It’s one of those phrases people use and pretend to know but really don’t.

13. Bandwidth
I thought bandwidth was Internet stuff, not how busy you are at work. Can’t we say, “if you’re not too busy,” instead of, “if you have the bandwidth,”..?? These are people, not routers.

14. Low-hanging fruit
You mean the easy work? “Easy win” even applies here. But the whole gardening metaphor is tired. It’s ok to say, “Do the easy work first” in a meeting. Hiding behind a metaphorical phrase doesn’t make the work any less important.

15. Deliverables
Do we need to break everything down into words to make the process more complicated? Aren’t deliverables, just work? It’s an adjective to describe what work you’re completing… so… it’s just work. Throw in a “key, ” and you’re jargon-y as all get out.

16. Circle Back
Translation: I don’t want to continue talking about this right now, so I’m going to schedule more pointless meetings to discuss this thing I don’t understand and don’t want to talk about in a few days. Likely, scheduled on your lunch break.

17. Action item
What happened to the good ole’ “to do List”? Instead, we’ve got “action item”. You come out of a meeting with a sore ass. The boss pounds on your for the stuff you need to do. You’re up to your ears in homework, yet, it’s not work you need to do – it’s “action items, to be delivered upon.” WHAT THE HELL DOES THIS EVEN MEAN?

18. Take it offline
If there was ever painful corporate-speak, this one is a granddaddy. Instead of burning minutes in a meeting, someone will announce, “let’s take it offline.” Always happens. What about, “let’s talk about this face to face,” or “I’ll swing by your desk”, or “let’s figure this out.”

We appreciate you not annoying the rest of us with your A+B problem, but we’re not all living in the matrix. Or, at least we think we’re not.

19. Buy-in
Committing to something – a culture, an idea, a feeling. We’re equating life to a poker game and expecting everyone to get the idea, too. So lame.

20. Rockstar – Ninja – Wizard – whatever descriptive verb
This one. Holy horse crap. Can we PLEASE STOP with trying to slap a descriptive label on good work? I get it. You want to exclaim your person is a badass, and they’ve got chops. But this labeling of people in fantastical ways just sucks. When did the craft of a ninja, or the fantastical abilities of a wizard relate to code? And the rockstar thing?

Dudes, you’re not Keith Richards, you wear a startup hoodie and complain when you’re not getting free lunch at work.

Also, these names suck because they imply some male-dominance-cum-brogrammer mentality. They’re shadowy ciphers that are such machismo, it’ll barf up a steak. When a woman gets labeled a “ninja” it’s in an entirely different context, and that’s not cool. Writers have to get creative and use terms like “acrobat” or “juggler” to give off a sentiment of equal playing field, and it’s obnoxious. Just stop with these lame titles.

And there you have it. 20 bullshit buzzwords that should be banned forever and ever. Comment away, and add the jargon you loathe in the comments section. If it goes well, maybe they’ll ask me to write a part two, and we’ll make even more people mad.

This editorial was first published here in 2017.

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Opinion Editorials

Study says women need to be seen as “warm” to be considered confident

(EDITORIAL) A new study reveals that despite progress, women are still successful when they fall into a stereotype. Let’s discuss.

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selflessness hard working entrepreneur

About 15 years ago, I took a part-time job in a mental health clinic handling bookkeeping and billing. I had absolutely no idea what I was doing, but I attacked the job with what I felt was confidence. For the first few days, I simply felt as if I was an imposter. I kept asking questions and pushing forward, even though I didn’t make much progress. Within just a few days, I felt the hostility of the office manager.

It got progressively worse, and I couldn’t figure out what the heck I’d done to make her so confrontational with me. I thought I was pleasant and respectful of her position, and I was getting along with the other employees. When I talked to our boss, I was told that I intimidated the office manager. HUH? Me? Intimidating? I was a complete mess at the time. I could barely put together a business casual wardrobe. My emotional health was so fragile that I rarely went anywhere new. And she found me intimidating?

Researchers have been studying how people judge others. Susan Fiske, researcher out of Princeton, found that competence and warmth are two of the dimensions used to judge others. Based on that research, Laura Guillén, Margarita Mayo, and Natalia Karelaia studied the competence and warmth at a software company with 236 engineers.  Guillén and her team collected data at two separate times about these engineers and their confidence and influence within the organization.

They found that “men are seen as confident if they are seen as competent, but women are seen as confident only if they come across as both competent and warm.

Women must be seen as warm in order to capitalize on their competence and be seen as confident and influential at work; competent men are seen as confident and influential whether they are warm or not.”

We encourage women to be confident, but based on current research, it may not be enough to close the gender gap in the workplace. A woman must be seen as helpful and dedicated to others to have the same influence as a man. As a woman, it’s easy to be seen as the #bossbitch when you have to make tough decisions. Those same decisions, when made by a man might be considered just “business as normal.”

I guess the lesson is that women still have to work twice as hard as men just to be seen as equals. I know that I have to work on empathy when I’m in an office environment. That office manager isn’t the only person who has thought I’m intimidating. I’ve heard it from it others, but you know what? As a self-employed writer, I’d rather be seen as undeterred and daunting than submissive and meek.

This editorial first appeared here in 2016.

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Opinion Editorials

Don’t avoid starting a business just because you’re broke

(EDITORIAL) If money isn’t always a prerequisite to entrepreneurship, how can you start something from nothing?

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starting a business

Breaking into the business world can be an intimidating venture, especially if you don’t have the money or experience to back up your ambitions. Experience, however, can be earned – or at least approached through a “fake it until you make it” style approach. But what can you do if you dream of launching a business but you don’t have the cash? Is money a prerequisite to entrepreneurship?

Money helps but isn’t a requirement for those hoping to start their own business – you simply need to get creative. If you’re not sure where to start, here are a few things to consider.

One of the best ways to build your confidence around the topic of entrepreneurship is to refocus your attention towards those who also started from nothing, but have since made it big.

Steve Jobs started out tinkering in his garage as a teenager and went on to found the tech giant Apple, while multimillionaire consultant Sam Ovens publically discusses his finances – he was broke just a few years ago but had made over $10 million dollars by the time he turned 26.

Such stories attest to the fact that anyone can ascend to great heights.

Even though many people think money is the most important part of any business endeavor, successful people will tell you that true self-understanding far outranks cash on the list of necessities. Take some time to reflect on your goals and on how you view yourself as you pursue them.

If you think you can’t achieve your goals, then you won’t be able to. The mind is a very powerful thing.

If introspection reveals that you’re low on self-esteem, work on improving your view of yourself and begin developing a more positive perspective. You may find it helpful to write down what you think and then revise this description, working all the time to internalize this improved view of yourself. Though it may seem like a pointless process at first, you’re actually participating in your own transformation.

Another key determinant of success that far surpasses money is passion.

People succeed when they pursue goals that matter to them on a deeper level.

Typically this is the case because passion leads you to accumulate expertise on your chosen topic, and this will draw people to you.

One incredible example of the transformation of passion into profit is 17-year-old Jonah, who makes thousands of dollars a month selling watches online. Jonah comes from a family of jewelers, so he had ready access to the necessary knowledge and cultivated an outstanding selection of timepieces on his site, but it was his ability to combine his material knowledge with real understanding of his customers that made his business successful.

At the end of the day, he wanted his customers to have the perfect watch, and he brought his own passion for the field to bear on creating that experience.

Finally, if you hope to start a business but don’t have any cash resources, the best thing you can do is learn your field and network with those in it – without bringing them on board as professional partners.

It helps to have contacts, but you can’t grow a fledgling business by paying others to do the hard work.

Hunker down and work from home, working at night if you have to keep your current job, and start from the position of humble aspirant. If you show you’re committed to the real work of starting a business, you’ll find that others support you.

If you hope to start a business, but don’t have the money, don’t despair – but also don’t put your dream on hold. The only way to build the foundation you need to live that dream is by doing the hard work in the here and now.

Lots of people started just where you are, but the true successes are the ones who had the courage to push past the barriers without worrying about the financial details. You already have what you need, and that’s the passion for innovation.

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