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SELR8R accelerator program launches brands in 50 days

Based in Ireland with U.S. mentors, SELR8R says it can fast track brands through their accelerator program and launch in less than two months, an interesting twist on an old tradition.



SELR8R, a different kind of accelerator program

Typical accelerator programs last for several months so that chosen companies can get to know their mentors, identify areas of the business that need strengthening and leverage the expertise and resources of the host company over a period of time in order to successfully launch or expand.

Now imagine if that time period was shortened to 50 days – do you think you could make a strong case for consideration and dedicate everything you have day and night to launch or grown in a little under two months?

Putting the pedal to the metal

SELR8R sets itself apart from other accelerator programs by providing key resources and corporate tutelage, but in a shorter duration of time. This rapid pace is meant to help the companies that are chosen develop a sense of urgency, which is sometimes necessary when starting a new entrepreneurial venture or business initiative.

It’s easy for owners to get anxious and drag their feet on drafting a business plan or seeking funding because they aren’t confident that their plan will succeed. But SELR8R helps businesses push past this fear by arming them with capital, telecommunications systems, training in sales and social media strategies, a strong mentor network and a wealth of other resources. By shortening the timeline to action, the program creates a now or never mentality, and pushes companies to believe in their vision, prepare and march out on a leap of faith.

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An international flair

SELR8R is based in Cork, Ireland, and its 2013 class roster features companies with varying backgrounds from fashion guitar retail to e-commerce solutions. The program prides itself on utilizing “rapid iterations” in a “high intensity period in order to deliver a dramatic ramping up of sales.”

The company mentors businesses in the U.S., as well as international countries, and those selected to take part in the program will also receive 2,000 outbound calls as part of their participation. So if you have a business idea that already has legs, or want to take your company in a new direction in order to improve your market position, submit an application and see just how far you can go in 50 days.

Destiny Bennett is a journalist who has earned double communications' degrees in Journalism and Public Relations, as well as a certification in Business from The University of Texas at Austin. She has written stories for AustinWoman Magazine as well as various University of Texas publications and enjoys the art of telling a story. Her interests include finance, technology, social media...and watching HGTV religiously.

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