Saturday, December 20, 2025

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Limited time offer: $29/yr (regularly $149)
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✔ Weekly curated breakdowns sent to your inbox

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Geeks are chic as proven by celebrity appearances at CES

Celebrities investing in technology

Justin Timberlake bought MySpace for $35 million, 50 Cent has launched SMS Audio, Kim Kardashian has invested in ShoeDazzle.com, Leonardo DiCaprio in Mobli, Steve Nash in Consigliere, Stephen Fry in Pushnote, Selena Gomez in Postcard on the Run, Lady Gaga in Turntable and Ashton Kutcher is heavily invested in tech startups from AirBnB and Path to Hipmunk, Foursquare and Fab.com.

Technology isn’t just a hot topic for businesses seeking to improve revenue and connect with consumers, but for investors at VC firms and celebrities alike. Music lyrics are now promoting geek culture from mentioning technologies to doing well in school, and geek fashion like thick rimmed glasses and ironic shirts are all the rage.

Celebrities at CES 2012

Further affirming that geeks are chic, vendors at the 2012 Consumer Electronics Show (CES) brought in major star power this year to appear at their booths and their keynote speeches. Below is a partial list of celebrities appearing at this year’s show:

  • Justin Timberlake on stage revealing his MySpace TV
  • Justin Bieber unveils a robot at TOSY Robotics’ booth
  • Ryan Seacrest facilitates Microsoft’s keynote speech
  • Eliza Dushku hosts Spike’s “CES All Access Live” program
  • Jillian Michaels discusses how technology and fitness are married
  • 50 Cent signs autographs and discusses his new audio company, SMS Audio
  • Dennis Rodman represents Paltalk
  • Teresa Scanlan, 2011 Miss America will tour CES
  • Robert Horry, John Salley and Chef Allison Fishman appear at the Haier America booth
  • LL Cool J introduces Boomdizzle on stage
  • Greg Grunbnerg and Wayne Brady represent OnStar in their booth
  • Snooki signing autographs at iHip’s booth
  • Carl Banks, former NY Giants linebacker appears at iHip’s booth
  • Mas Flow, Luny Tunes and DJ Nelson perform at iHip’s booth
  • James Bond directors John Glen, Martin Campbell and Michael Apted will be at 20th Century Fox’s booth
  • Bond girls Olga Kurylenko and Caterina Murino will join the directors
  • Jabbawockeez will perform at the opening of Qualcomm’s keynote
  • Model Jamie Michelle will represent Powerbass USA
  • MMA champ Alistair Overeem will fight Qualcomm execs and media at their booth
  • Musician Jordan Rudess will represent iConnectivity

Tell us in the comments other celebs you have seen at CES this year.

The American Genius Staff Writershttps://theamericangenius.com
The American Genius is news, insights, tools, and inspiration for business owners and professionals. AG condenses information on technology, business, social media, startups, economics and more, so you don’t have to.

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