Thursday, January 22, 2026

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Why Now?

AG Pro gives you sharp insights, compelling stories, and weekly mind fuel without the fluff. Think of it as your brain’s secret weapon – and our way to keep doing what we do best: cutting the BS and giving you INDEPENDENT real talk that moves the needle.

Limited time offer: $29/yr (regularly $149)
✔ Full access to all stories and 20 years of analysis
✔ Long-form exclusives and sharp strategy guides
✔ Weekly curated breakdowns sent to your inbox

We accept all major credit cards.

Pro

/ once per week

Get everything, no strings.

AG-curious? Get the full-access version, just on a week-to-week basis.
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• Stop anytime, no hoops

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Get your fill of no-BS brilliance.

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/ once per year

All in, all year. Zero lockouts.

The best deal - full access, your way. No timeouts, no limits, no regrets.
A year for less than a month of Hulu+
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• Re-read anything, anytime
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*Most Popular

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Useful, just not unlimited.

You’ll still get the goods - just not the goodest, freshest goods. You’ll get:
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• 24-hour access to all new content
• No archive. No re-reads

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Google is making a move to kill passwords in the CREEPIEST way ever

Introducing Project Abacus

Passwords have long been the frontline protection against hacking and identity theft. They may not be perfect, they may be hackable, but they’re the best defense we have, right?


Until now. The tech whizzes at Google are cooking up a scheme to eliminate the password as a means of security, replacing it with a system called Project Abacus. And while some people are celebrating Project Abacus as the next evolution in security, others are skeptical, and frankly, a little sketched out.

Honestly, it’s really creepy

That’s because Project Abacus would rely on an accumulation of highly intimate data that Google would be – or already is – collecting about you. Devices and apps would gather information to create a cumulative “trust score,” combining facial recognition technology with information about where you go and when, your voice and speech patterns, how you walk, how you type, and more. In other words, your device would learn to recognize you, without you having to do anything at all.

These supposedly hack-proof technologies could revolutionize device security by leaving it up to the device, rather than the user, who is susceptible to error, or laziness. Users who choose weak passwords or decline to install virus protection would still be protected by Project Abacus. Regina Dugan, who demonstrated Project Abacus at Google’s I/O conference, said that Project Abacus “may prove to be ten-fold more secure than just a fingerprint sensor.”

Flaw in the assumption that humans are predictable

However, other experts are skeptical about the functionality of such a security system. Have you ever had your bank account frozen while you were traveling, because the bank assumed your identity was stolen? It can be inconvenient when computer system presumes to know more about your behavior than you do. Cisco engineer, Shawn Cooley, expressed concerns about Project Abacus when he tweeted, “very cool until I break my leg or hand & can’t auth to any services to get healthcare info since my behavior is diff.”

Even more information available to hackers

Besides being concerned that the computer might fail to recognize you should you display some unexpected behavior, other experts complain that Project Abacus relies on invasive data collection – the kind of data hackers are after in the first place. If someone is able to hack through your Abacus-protected phone, you’d still be in trouble, and perhaps hackers would be able to gather even more information from Abacus’ data pool itself.

A lack of security endangers device users – but so does exorbitant data collection.

#ProjectAbacus

Ellen Vessels, Staff Writerhttps://www.linkedin.com/in/ellenvessels
Ellen Vessels, a Staff Writer at The American Genius, is respected for their wide range of work, with a focus on generational marketing and business trends. Ellen is also a performance artist when not writing, and has a passion for sustainability, social justice, and the arts.
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