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Housing News

South African real estate startup makes its US debut

Streamlining and making digital is making its launch in the United States and aims to streamline and make digital the entire document and communication process surrounding the real estate transaction as it stores and tracks progress of the deal.

The company says that instead of scattered emails, failed faxes and random calls, SalePost offers a centralized location for all discussions and documents. Transaction organization helps save time, thus money, and ultimately, in a field as litigious as real estate, it is shocking that more real estate brokerages are not moving to more trackable systems that move the transaction online.

Standout feature

One of the features that stands out about SalePost is that it works “seamlessly” with email as all parties can post a document, question or comment directly from email to SalePost and everyone privy to the transaction including buyers, sellers, agents, attorneys, appraisers and others. They system supports to do lists and assignments, and SalePost performs daily backup with the “latest redundancy measures and security protocols to keep your docs safe.”

The dashboard shows each transaction’s status for a quick overview, a feature that various tech savvy brokerages were previously able to tout as an exclusive feature offered in house. SalePost even has a simplified contact management system. Although there does not appear to be a digital signature offering as of yet, it appears to be a fairly hot competitor in the field.

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Written By

Marti Trewe reports on business and technology news, chasing his passion for helping entrepreneurs and small businesses to stay well informed in the fast paced 140-character world. Marti rarely sleeps and thrives on reader news tips, especially about startups and big moves in leadership.



  1. Lani Rosales

    October 19, 2011 at 1:18 pm

    Interesting, I also wonder about integration with other services like DropBox.

  2. Greg Eckler

    October 20, 2011 at 11:35 am

    Does anyone know where to get more info on SalePost ?? The above link isn't working and I can't find it with a .com either.

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