{"id":13236,"date":"2018-08-10T12:44:40","date_gmt":"2018-08-10T17:44:40","guid":{"rendered":"https:\/\/theamericangenius.com\/housing\/?p=13236"},"modified":"2018-08-10T12:44:40","modified_gmt":"2018-08-10T17:44:40","slug":"youtube-interactive","status":"publish","type":"post","link":"https:\/\/theamericangenius.com\/housing\/real-estate-marketing\/youtube-interactive\/","title":{"rendered":"Boost conversions by making your YouTube videos interactive"},"content":{"rendered":"<p>Dynamic content is all the rage these days, and video marketing\u2014especially in the chilled-out atmosphere that a service such as YouTube provides\u2014has been proven to have incredible effects on conversion rates. While pairing your marketing CTAs with your YouTube channel has traditionally been a bit of a hassle, Videozyme has a one-stop solution.<\/p>\n<p>Simply put, <a href=\"https:\/\/videozyme.com\/start\" target=\"_blank\" rel=\"nofollow noopener\">Videozyme<\/a> is a YouTube call-to-action generator. <\/p>\n<p>It\u2019s a web-based application which allows you to embed a video from your YouTube channel on your website and then create a CTA link from the proper point in the video to the item or service you want to sell. The link itself takes the form of a dynamic, animated button which draws the eye without involving the clunky YouTube annotation boxes, and it disappears after a few seconds on-screen.<\/p>\n<p>Here is a quick setup guide: <\/p>\n<p><iframe width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/RB0s5vJUliM?rel=0\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p><strong>Perhaps the coolest side-effect of Videozyme is that it only places the CTA button on the embedded video in your website<\/strong>; the YouTube video itself remains untouched, which helps you avoid some of the controversy around advertising and marketing on YouTube. <\/p>\n<p>This also means that your video\u2019s stats will remain largely unaffected by your website\u2019s traffic, allowing you to track engagement on both platforms separately.<\/p>\n<p>Possible applications of Videozyme range from using it with your own YT library to creating a highlight reel of celebrities using your products and services (complete with links, of course). Both approaches have merit, though it\u2019s important to keep in mind YouTube\u2019s stringent copyright policies if you decide to go with the latter.<\/p>\n<p>One small downside here is that Videozyme works specifically on HTML framework sites such as Blogger, WordPress, Tumblr, Wix, and so on, meaning that site compatibility isn\u2019t guaranteed for your platform. As the service gains traction, it seems reasonable to expect it to build out to include other popular platforms, especially where eCommerce is concerned.<\/p>\n<p>Videozyme also allows for five free uses per month, so you can give it a whirl without investing more than a few minutes of your time. If you\u2019ve been looking for a way to merge your website\u2019s CTAs with dynamic video content, this is a good place to start.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>(TECHNOLOGY) There&#8217;s a tool that lets you turn your YouTube videos into dynamic CTAs and embed them on your website. Go get it!<\/p>\n","protected":false},"author":337375,"featured_media":13241,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"wds_primary_category":0,"footnotes":"","jetpack_post_was_ever_published":false,"_links_to":"","_links_to_target":""},"categories":[95],"tags":[194,1234,1237,963],"class_list":["post-13236","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate-marketing","tag-marketing","tag-real-estate-news","tag-the-news","tag-youtube"],"jetpack_featured_media_url":"https:\/\/theamericangenius.com\/housing\/wp-content\/uploads\/sites\/2\/2018\/08\/youtube-android.jpg","jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/posts\/13236","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/users\/337375"}],"replies":[{"embeddable":true,"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/comments?post=13236"}],"version-history":[{"count":7,"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/posts\/13236\/revisions"}],"predecessor-version":[{"id":13246,"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/posts\/13236\/revisions\/13246"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/media\/13241"}],"wp:attachment":[{"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/media?parent=13236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/categories?post=13236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/theamericangenius.com\/housing\/wp-json\/wp\/v2\/tags?post=13236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}