{"id":7281,"date":"2016-03-21T10:40:58","date_gmt":"2016-03-21T17:40:58","guid":{"rendered":"https:\/\/therealdaily.com\/?p=7281"},"modified":"2016-11-28T15:02:45","modified_gmt":"2016-11-28T21:02:45","slug":"zillow-walk-through","status":"publish","type":"post","link":"https:\/\/theamericangenius.com\/housing\/real-estate-marketing\/zillow-walk-through\/","title":{"rendered":"Zillow walk-through parody video reiterates for the trillionth time why quality matters"},"content":{"rendered":"

Well \u2013 The Zillow Walk-Through parody video (go watch now so you understand everything after this point)<\/a>\u00a0isn\u2019t going to win an Oscar, that\u2019s for sure, but the video underscores how important it is to produce a well-thought out sequence of shots that shows stable video of the property in question and is reasonably lit.<\/p>\n

Believe me when I tell you, even though you are showing a house, there is still a story that involves a beginning, middle, and end. Shooting poorly composed video with a smart phone that looks like it was shot during a earthquake on the San Andreas Fault\u00a0is not going to any agents any bonus points or make for a quicker sale.<\/p>\n

<\/i> Read also: The endless possibilities of 360-degree video filming<\/a><\/strong>\"bar\"<\/div>\n

Lights, camera, action!<\/h2>\n

According to Geekwire<\/a>, \u201cAgents will be able to create the videos through a new feature in the Zillow Premier Agent App<\/a>. The feature gives the agents the ability to shoot the video in segments, to create a smooth video tour of the home. The clips will be soundless and no more than 2 minutes in length.\u00a0Built-in video stabilization will be added later.\u201d<\/p>\n

In addition, homeowners and photographers will be able to create video tours\u00a0through the Zillow Real Estate App, for approval by the agent before uploading. Cool move!<\/p>\n

Quiet on the set!<\/h2>\n

On the flipside, here\u2019s an example of a walk-through video done correctly:
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