Incentive CardLab is more than just a gift card
Businesses across the globe use standard gift cards to say thank you to customers for their patronage and loyalty, and the process is usually that someone goes to the store, manually picks out some cards, shoves them into a branded greeting card, and sent through the mail. But what if those gift cards didn’t have a picture of a ribbon or a boring blue blank background, rather featured your company’s logo? Incentive CardLab does exactly that for brands of all sizes.
Incentive CardLab offers an alternatively easy and applicable way to give buyers a branded gift that is pre-paid and fully customizable, even offering templates for specific industries like real estate. There are no setup fees or minimum orders, and the company offers bulk discounts which could be used for teams or larger brands.
To set up a card, simply upload a high resolution no bigger than 10MB but bigger than 840 x 840 pixels. The company says that the ideal size is 2100 x 1344 pixels in a .PNG file with proper color balance, contrast, and brightness. If you are using an image with a copyright, like a logo, they will ask for confirmation that you have the right to use the image. Remember, though, that it isn’t like a website – you cannot put phone numbers or website information on the card, just your logo.
Uses for branded gift cards
Branded gift cards are useful not only for the standard customer rewards that take place after a big transaction, but for drip marketing to your biggest clients annually – consider sending them at the anniversary of your first transaction together or first meeting as a thank you for their continued business.
Having branded gift cards on hand are also a good idea for running social media contests and campaigns rather than sending out the standard Visa card – never miss an opportunity to brand your company.
Imagine someone in line at the grocery store whipping out a card with your logo on it – talk about branding! Visit Incentive CardLab to get started.
