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There have been a lot of articles here on AG about constructive ways to deal with the economy and real estate slowdown, most of it involving finding ways of keeping a positive outlook and building our business foundations through learning and tweaking our systems. I submit that getting involved in our communities is one of the best ways we can achieve all of these goals. What better way to feel good about yourself, network and learn about things in your community that affect your business?

Find Your Niche

We real estate agents are in an ideal position to affect our little corners of the world through volunteering. Our careers take us in to the homes of our neighbors and allow us to talk one on one with them, learning about the challenges they face, the things that affect them day to day. And, if you are any good at your job you know a bit about the areas in which you work and where improvements can be made that will increase quality of life, smooth out real estate transactions, promote the interests of property owners and more.

So why not get involved in your community? I am not suggesting you take over or run for office, although that possibility is there for many of us who are so inclined, but why not join a committee in your homeowners’ association, or even help out at the library, the PTA or the sports team booster club. Go to meetings of the town or school board in your area and look for opportunities to pitch in.

Whether your strong suit is baking, or event or project planning, or marketing, or computer technologies or fund raising or whatever, there will be something available for you to do.

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Make a Difference

Every organization out there is desperate for people to help out. Even if you are comfortable taking on only a small responsibility for now, they will be more than happy to have your input. Accept a task, see it through and feel the sense of accomplishment. Also, notice the impact you have on the people around you, the contacts you have made, the impression you have left with people as you expand your sphere of influence.

Yes, It’s Good For Business

So make it part of your business – especially now when things are a little slow. Take on a small volunteer activity and fit it in to your work routine. Interacting with the community is the best kind of prospecting and marketing there is, after all, and we are fortunate to have the kind of jobs that allow us the flexibility to fit things in to our schedules that many people who punch a clock cannot.

Give Selfishly

Give back a little to the community you work in…even if it’s not going to produce referrals, even if nothing would ever come of your pouring your energy in to a cause, the sense of accomplishment and satisfaction of being a real community participant is the best way to build feelings of positivity, belonging and outright joy. Do it for yourself.

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Written By

Lisa sells residential real estate in the Pocono Mountains of Northeastern PA, and authors The Poconos Real Estate Blog. Being a strong believer in community participation, she currently serves as President of a 1700 home Property Owners' Association and Secretary of the Board of the local REALTOR Association for 2009. Her most challenging and fulfilling role, though, is that of Mom to two teenage girls, and her main hope for them is that they learn to appreciate the abundant joys of a life lived with a positive attitude. You can connect with Lisa on Twitter, Facebook and/or LinkedIn.



  1. Craig Barrett

    December 16, 2008 at 5:05 pm

    Lisa, I couldn’t agree with you more. Creating a running club and co-chairing a local festival has proved invaluable. I’ve met and worked with people in my own community I probably never would have known if I hadn’t gotten involved.

    Doing something you love, spreading the passion, expanding ones personal sphere, and influencing change is gratifying.

  2. Missy Caulk

    December 16, 2008 at 9:46 pm

    Good advice, we need to get off our computers and get involved with our boards and associations.

  3. Paula Henry

    December 18, 2008 at 6:26 am

    Lisa – In every city across America, there is a need. Finding one which you believe in and can give to “unselfishly”, not only helps the community, but more importantly, helps us.

  4. Vance Shutes

    December 19, 2008 at 7:25 am


    This is one of the most uplifting articles I’ve read in a long time. Wow! Thanks for the encouragement!

  5. Anna Kuttner

    January 16, 2009 at 4:38 pm

    I agree and have implemented that philosophy into 2009. For years I gave as a Platinum Sponsor for Hospice of the Valley ($5,000 cost). This year there was no way I could swing it so I decided to jump in and chair the silent auction. It has given me more gratification and I have only been to two meeting so far!

  6. Candy Lauderdale

    January 20, 2009 at 10:54 am

    Getting involved in your community really pays off! I worked with my local Association and it helped me to close a two million dollar deal. Because, I helped to educate them on the land development process. See you at the closing table in 2009.
    Thanks Candy

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