The Stick
First Place = Cadillac Eldorado. Second Place = Steak Knives. Third Place =You’re A Dud Dude, You’re Fired.
The most epic “Stick Style” sales meeting of all time. It’s damn fine “Rated R” acting too.
Let me ask you, how do you like your coffee? Ok. “Stick Style” sucks. Let’s move on.
The Carrot
ATTENTION
The lazy-eyed don’t see it. The wax-eared won’t hear it. The dim-witted don’t understand it. The beaten down won’t believe it. The defeated don’t care.
For you and I, it’s GO Time!
INTEREST
It’s been painful. We’ve lost friends, we’ve lost good ones and bad ones. It’s not easy and they say it’s not over yet, but some say the worst is. Whatever your belief, the next 120 days are critical.
It appears that seemingly random positive factors are converging and merging, shoving our opportunity tide higher. Swooned mortgage rates and tumbled home prices have turbo-charged buying power. The stock market has compressed and now rebounds. Optimism, confidence, hope and courage are brightening. TV talking bobble heads report better news. Curious consumer crowds grow, seeking answers and listing site web traffic burns hotter. The $8,000 First Time Home Buyer Tax Credit. Income Taxes are filed, stimulus checks will begin to flow, stimulate and motivate. Millions are saving by refinancing. Pent-up demand from postponed desires simmers. Spring and summer seasonality naturally shoves urgency upward. Competitors are sad, weak and limping.
Positive factors are converging and merging. Do you see, feel and hear it too?
DESIRE
Positive convergence will create accelerating opportunities for the next 120 days. The gray haze of depression is lifting and more homes will be bought and sold every day. Bold, swift, consistent and committed action will be rewarded now more than ever. Now is the time to take action.
ACTION
It’s Go time! Time to press, stretch, engage and act.
We know what we need to DO; Make the calls we’ve avoided. See the people we’ve postponed. Reconnect with our suspects and prospects. Connect with our friends. Ask for referrals. DO the little things. Do the big things. Do the things we know we should, but haven’t.
Let’s sprint like Olympians for the next 120 days. Let’s encourage and support each other. Let’s help ourselves, our clients and each other. Let’s start today!
On Your Mark, Get Set, GO, GO, GO!
PS. Need some extra ommppphhhh? Some inspirational pixie dust? Watch this video. I imagine you’ve already seen it, humor me, click and watch it again. See if you don’t smile brighter, stand taller and walk lighter.
Run like wind!
“There are 3 kinds of people – Those who watch what happens, those who wonder what happened and those who make things happen. Which one are you?”
Ken Brand - Prudential Gary Greene, Realtors. I’ve proudly worn a Realtor tattoo for over 10,957+ days, practicing our craft in San Diego, Austin, Aspen and now, The Woodlands, TX. As a life long learner, I’ve studied, read, written, taught, observed and participated in spectacular face plant failures and giddy inducing triumphs. I invite you to read my blog posts here at Agent Genius and BrandCandid.com. On the lighter side, you can follow my folly on Twitter and Facebook. Of course, you’re always to welcome to take the shortcut and call: 832-797-1779.

Kathi Frank
April 20, 2009 at 6:48 am
The “stick style” of motivation reminds me of what it was like to be in real estate in the 70’s. I’m so glad things have changed.
Now we are commenting on the prospective client’s “puppy pics” on FaceBook to establish and/or deepen a relationship. Now, that is an improvement.
BawldGuy
April 20, 2009 at 11:01 am
Wish I’d written this post, Ken.
I’ve been tellin’ my son that production the last two quarters of this year for our firm will outshine the last six quarters without breakin’ a sweat.
Also, and this is key. What you’ve demonstrated with the Susan Boyle video is how, in crunch time, superior expertise trumps all comers. The rest is happy talk.
Thank you.
Ken Brand
April 21, 2009 at 5:46 am
Kathi – Yep…those were the days. It’s light years better these days. Cheers.
BG – Amen brother. Hauling ass, knowing what others don’t and doing what others won’t works. Rock on.