Thursday, January 15, 2026

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AG Pro gives you sharp insights, compelling stories, and weekly mind fuel without the fluff. Think of it as your brain’s secret weapon – and our way to keep doing what we do best: cutting the BS and giving you INDEPENDENT real talk that moves the needle.

Limited time offer: $29/yr (regularly $149)
✔ Full access to all stories and 20 years of analysis
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Realtor.com – You Can Put Lipstick on a Pig, But It’s Still Just a 1.0 Pig

Tough Love

How neat Realtor.com that you have a Twitter handle, and have figured out how to comment on other blogs in reference to the recent alleged debut of porn ads on Realtor.com. We get it, you have no idea how it got there, so in utter freak out mode, you opt to accuse the user of a conspiracy in using photoshop to alter the image, and then decide to go with malware or spyware on the users computer that would still leave you clean of any wrongdoing.

I think that’s great that you responded, but the problem with your response is that you seem to want to shove it down the throats of your own product providers in true 1.0 style with polished spin that should end the conversation. How else would you explain not linking out to the posts that had reacted to the porn ad, or leaving comments closed on the Realtor.com website to your press release? There is no rug to sweep that beautiful porn ad under, there is not enough duct tape in the world to silence one million agents, and there is no press release well written enough to erase it from the minds of those that are reacting peacefully and mostly satirically to a situation that would be humorous had you approached it in that fashion.

You screwed up, but you keep screwing up, and that is the sin. Open comments on Realtor.com and let Realtor members address you with their concerns. I first asked you on Twitter this morning to do the right thing, and I’m urging you again- listen to Realtor subscribers.

I won’t be linking to the Realtor.com press release until comments are open and proper linking takes place, but you can get caught up on the story here as the original story seems to have gone private or been killed by the user.

Ben Rosales, Founder & Publisherhttps://theamericangenius.com
Ben Rosales is the Founder and CEO of The American Genius (AG), national news network. Before AG, he founded one of the first digital media strategy firms in the nation has received the Statesman Texas Social Media Award and is an Inman Innovator Award winner. He has consulted for numerous startups (both early- and late-stage), and is well known for organizing the digital community through popular offline events. He does not venture into the spotlight often, rather he believes his biggest accomplishments are the talent he recruits and develops, so he gives all credit to those he's empowered.

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