“Realtor” Officially a Curse Word


After RealtorGenius.com was served with a cease and desist letter last fall and became AgentGenius.com, there was a lot of uproar. No biggie, a bigger tribal brand was born anyhow- take that, Rdotcom!

Now, Facebook has decided to disallow users to list homes in their marketplace but private time toys and terrorist paraphernalia still make the cut? That’s low, Facebook. What’s next, a local Realtor Association closing down a Facebook group for using the golden word “Realtor” in it? No way…



Seriously, what’s next? What is different between forming a group online or using the word Realtor in your URL than putting it on your business card or company name- they are both forms of marketing?!?!? Way to go NAR & NVAR, you’ve officially made “Realtor” classify as a curse word.

PS: for those of you offended at my flagrant use of the “R WORD”, I do apologize that I have upset your senses with my lack of self censorship.

Lani Rosales, Managing Editor & Lead Business Writerhttps://theamericangenius.com/author/lani
Lani was the first hire at The American Genius, has co-authored a book, co-founded BASHH, Austin Digital Jobs, Remote Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.

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