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Digg doubles user count, proves merit of visual web

Digg was seen as dead just two years ago, but after being acquired, the company is making a comeback, riding the visual web wave to the finish line.

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Digg doubles user count

After enjoying their glory years from 2004 to 2008, Digg took a dip around 2010 in light of increasing popularity of content curating competitors like Reddit, and many believe the updates the company made detracted from the user experience rather than enhancing it. Last fall, Betaworks acquired the site and renovated the very structure, offering new design and function.

Today, the company announced they have doubled the number of users, offering a glimpse into what could be the company’s comeback. “We released an iPhone app, an iPad app (both featured by Apple), an email product called The Daily Digg, and a site redesign,” they noted on the Digg blog. “We doubled our users, publishers are starting to notice “the Digg effect” once again, and most importantly, users think we’re on the right track.”

They call the offering about one percent completed, and take to the blog airwaves to talk about monetization as part of their future plans, offering endorsement of apps through paid sponsorship, which requires application, payment, and approval.

How Digg works now

As it stands now, the site places stories into a hierarchy of “top stories” followed by “popular” and “upcoming,” and now, you’ll see “Apps We Like (Sponsored)” in the stream.

Top stories are ones that have been posted on to the site and received enough user Diggs and social media mentions to be displayed at the top of the page. Popular stories are ones that are receiving the most Diggs and mentions in the past 18 hours and each story is accompanied by a chart showing its peaks and valleys of popularity during that time. The more Facebook likes and tweets a story gets, the higher the story is presented in this section. Finally upcoming stories are ones that have just arrived on the site due to social media shares and mentions. In order to move up in rank, users Digg the stories they’re interested in and watch them move up the list.

Digg taps into visual web

Doubling their users and proving the merit of the visual web, the company reveals insight into the average internet user today, as we all move away from endless lines of text to preferring visuals – large pictures and graphics, to be precise. The “visual web” continues to rise in popularity, enabled and accelerated by the use of mobile devices.

Last year, we opined that “images are not only rising in prominence because the tools have made it easier, but because editing tools have become more readily available, and smartphone/tablet photography has gone mainstream, even with professional photographers. The mobile photography niche has risen dramatically, thus the rise in popularity of Instagram. A photo invokes a stronger response than written word, especially with the A.D.D. culture of today wherein we all have dozens of tabs open on our computers and are using multiple apps all at once. The visual web is rising, and it’s not stopping anytime soon.”

Marti Trewe reports on business and technology news, chasing his passion for helping entrepreneurs and small businesses to stay well informed in the fast paced 140-character world. Marti rarely sleeps and thrives on reader news tips, especially about startups and big moves in leadership.

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3 Comments

3 Comments

  1. AmyVernon

    January 10, 2013 at 12:48 pm

    These stats from Betaworks are a bit disingenuous.

    First off, no site is feeling anything close to the “Digg effect,” as that was server-crushing traffic that brough tens (sometimes hundreds) of thousands of page views.

    Second, I went to Digg right now and the very top story has no Diggs and the three right underneath it have 6, 13 and 20 Diggs apiece. That says not many people are using the site to vote on content. Which is what Digg was. Digg hasn’t rebounded, but rather a new site with the same name has started bringing bits of traffic to websites.

    Digg is dead. A new site that works totally differently is using its URL.

    • andrewburnett

      January 12, 2013 at 9:30 am

      I find your restraint commendable, Amy.

      To say Digg has doubled its users is all very well, but without the context of magnitude, meaningless. Double zero is still zero.

      Digg once was a thriving community of tens (if not hundreds) of thousands of registered daily users and many more who never registered, but rather used it as a trusted source of aggregated, peer reviewed links and discussion.

      Digg now is merely a collection of links with no real trust in the curation, no peer review.

      The only thing that Digg has of any value anymore is the domain name.

      To say Digg “proves merit of visual web” is tantamount to admitting there is nothing positive to say about it other than “it has nice big pictures”. Hardly makes it a StumbleUpon (or a Pinterest, or a Tumblr, or, or, or) though, does it?

      And, just to put a final nail in the coffin, this post has managed to attract an entire 2 comments – nobody cares about the irrelevant relic that was Digg anymore.

      Not only was Digg dead 2 years ago, it is now decomposing.

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Social Media

Twitter branches out into voice chat – what could go wrong?

(SOCIAL MEDIA) We’re learning more about Twitter’s forthcoming audio chat rooms, but what is Twitter learning about moderation?

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Twitter open on a smartphone on table next to a cup of warm brown tea.

Twitter wants you to talk more with more people. Like, actually form words. With your mouth.

In November 2020, the micro-blogging giant announced it’s testing its new Audio Spaces feature, which allows users to create audio-only chat rooms – making it what Wired calls a copycat of the new and buzzy Clubhouse app.

Twitter itself hasn’t released many details, but tech blogger/app-feature detective Jane Manchun Wong has been tweeting some of the deets.

How it works

Here’s what we know about the private beta version, according to Wong: Users create a chat room and can control who is admitted to the group, whether it’s the public, followers, or followees. Group size is currently limited to 10. Members can react with a set set of emojis: “100,” raised hand, fist, peace sign, and waving hand. Spaces conversations are not recorded, but they are transcribed for accessibility. It uses Periscope on the back end.

One thing that’s not clear: The actual name. Twitter’s announcements have been calling it Audio Spaces, but the product’s handle is @TwitterSpaces.

It’s Twitter! What could go wrong?

The big gorilla in the chat room is moderation – as in, how do you keep humans from being terrible on Twitter?

We can all be forgiven for skepticism when it comes to Twitter’s aim to keep Audio Spaces safe(ish). Twitter can be a toxic stew of personal insults and even threats. Interestingly, Twitter is starting its test by inviting users who are often targets: Women and people from marginalized groups. Great idea! Who better to help craft community guidelines?

Requiring platforms to shut down hate speech and violent threats is having a moment, and Clubhouse is already in the controversy mix. Even as invite-only, the app has had some high-profile failures to moderate with threats toward a New York Times reporter and a problem anti-semitic conversation. It seems likely Twitter is paying attention.

Also on the safe(ish) side: The space creator is all powerful and can mute or kick out bad actors. Spaces can also be reported. Then there’s the transcription, which sets Audio Spaces apart from similar apps. Chat transcription was aimed at accessibility but, TechCrunch suggests that might help keep things civil and appropriate if people know their words are being written down. Hmm. Maybe?

Also… Why?

It doesn’t appear that there was a groundswell of demand from users, but Audio Spaces at least is something different from the feature pile-on making the social media big dogs start to look the same, as in Twitter’s also-new Fleets, Instagram’s and Facebook’s Stories, Snapchat’s… Snapchat. (See also Instagram’s Reels, Snapchat’s Spotlight, TikTok’s… TikTok.)

Clubhouse does appear to be hugely popular in Silicon Valley – and it has the investment capital to show it – so maybe there’s something to this audio-only chat thing. But we’ve already seen pandemic-fueled Zoom-happy-hour-fatigue, as users have gotten frustrated with too many people talking at the same time. Video chat can give users at least a few more clues about who is talking and who might be about to talk. Audio-only chat seems like it could quickly devolve into a chaotic cacophony.

But, Twitter says, conversation will flow naturally, and it advises users to “be present.”

“Just like in real life, the magic is in the moment,” it says.

It’s beta testers will surely have a lot to say about “magic” and “moderation.”

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New Pinterest code of conduct pushes for mindful posting

(SOCIAL MEDIA) Social media sites have struggled with harmful content, but Pinterest is using their new code of conduct to encourage better, not just reprimands.

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Pinterest icon on phone with 2 notifications, indicating new code of conduct.

It appears that at least one social media site has made a decision on how to move forward with the basis of their platform. Pinterest has created a brand-new code of conduct for their users. Giving them a set of rules to follow which to some may be a little restricting, but I’m not mad about it. In a public statement, they told the world their message:

“We’re on a journey to build a globally inclusive platform where Pinners around the world can discover ideas that feel personalized, relevant, and reflective of who they are.”

The revamp of their system includes 3 separate changes revolving around the rules of the platform. All of them are complete with examples and full sets of rules. The list is summed up as:

  • Pinterest Creator Code
  • Pinterest Comment Moderation Tools
  • Pinterest Creator Fund

For the Creator Code, Pinterest had this to say: “The Creator Code is a mandatory set of guidelines that lives within our product intended to educate and build community around making inclusive and compassionate content”. The rules are as follows:

  • Be Kind
  • Check my Facts
  • Be aware of triggers
  • Practice Inclusion
  • Do no harm

The list of rules provides some details on the pop-up as well, with notes like “make sure content doesn’t insult,” “make sure information is accurate,” etc. The main goal of this ‘agreement’, according to Pinterest, is not to reprimand offending people but to practice a proactive and empowering social environment. Other social websites have been shoe-horned into reprimanding instead of being proactive against abuse, and it has been met with mixed results. Facebook itself is getting a great deal of flack about their new algorithm that picks out individual words and bans people for progressively longer periods without any form of context.

Comment Moderation is a new set of tools that Pinterest is hoping will encourage a more positive experience between users and content creators. It’s just like putting the carrot before the donkey to get him to move the cart.

  • Positivity Reminders
  • Moderation Tools
  • Featured Comments
  • New Spam Prevention Signals

Sticking to the positivity considerations here seems to be the goal. They seem to be focusing on reminding people to be good and encouraging them to stay that way. Again, proactive, not reactive.

The social platform’s last change is to create a Pinterest Creator Fund. Their aim is to provide training, create strategy consulting, and financial support. Pinterest has also stated that they are going to be aiming these funds specifically at underrepresented communities. They even claim to be committing themselves to a quota of 50% of their Creators. While I find this commendable, it also comes off a little heavy handed. I would personally wait to see how they go about this. If they are ignoring good and decent Creators based purely on them being in a represented group, then I would find this a bad use of their time. However, if they are actively going out and looking for underrepresented Creators while still bringing in good Creators that are in represented groups, then I’m all for this.

Being the change you want to see in the world is something I personally feel we should all strive towards. Whether or not you produced positive change depends on your own goals… so on and so forth. In my own opinion, Pinterest and their new code of conduct is creating a better positive experience here and striving to remind people to be better than they were with each post. It’s a bold move and ultimately could be a spectacular outcome. Only time will tell how their creators and users will respond. Best of luck to them.

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Facebook releases Hotline as yet another Clubhouse competitor

(SOCIAL MEDIA) As yet another app emerges to try and take some of Clubhouse’s success, Facebook Hotline adds a slightly more formal video chat component to the game.

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Woman forming hands into heart shape at laptop hosting live video chat, similar to Facebook's new app Hotline

Facebook is at it again and launching its own version of another app. This time, the company has launched Hotline, which looks like a cross between Instagram Live and Clubhouse.

Facebook’s Hotline is the company’s attempt at competing with Clubhouse, the audio-based social media app, which was released on iOS in March 2020. Earlier this year, The New York Times reported Facebook had already begun working on building its own version of the app. Erik Hazzard, who joined Facebook in 2017 after the company acquired his tbh app, is leading the project.

The app was created by the New Product Experimentation (NPE) Team, Facebook’s experimental development division, and it’s already in beta testing online. To access it, you can use the web-based application through the platform’s website to join the waitlist and “Host a Show”. However, you will need to sign in using your Twitter account to do so.

Unlike Clubhouse, Hotline lets users also chat through video and not just audio alone. The product is more like a formal Q&A and recording platform. Its features allow people to live stream and hold Q&A sessions with their audiences similar to Instagram Live. And, audience members can ask questions by using text or audio.

Also, what makes Hotline a little more formal than Clubhouse is that it automatically records conversations. According to TechCrunch, hosts receive both a video and audio recording of the event. With a guaranteed recording feature, the Q&A sessions will stray away from the casual vibes of Clubhouse.

The first person to host a Q&A live stream on Hotline is real-estate investor Nick Huber, who is the type of “expert” Facebook is hoping to attract to its platform.

“With Hotline, we’re hoping to understand how interactive, live multimedia Q&As can help people learn from experts in areas like professional skills, just as it helps those experts build their businesses,” a Facebook spokesperson told TechCrunch. “New Product Experimentation has been testing multimedia products like CatchUp, Venue, Collab, and BARS, and we’re encouraged to see the formats continue to help people connect and build community,” the spokesperson added.

According to a Reuters article, the app doesn’t have any audience size limits, hosts can remove questions they don’t want to answer, and Facebook is moderating inappropriate content during its early days.

An app for mobile devices isn’t available yet, but if you want to check it out, you can visit Hotline’s website.

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