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Social Media

Evolution of the online conversation from 2007 to 2011

Shifts in social media

Over the past few years, the social networking space has grown at an extremely accelerated pace with communities expanding and contracting, changing and most of all, the organism that is the internet has become considerably more complex.

Now, according to, 5.3 billion mobile devices are used across the globe and 22% of all mobile devices are smartphones with Nokia as the most popular of all smartphones. Just a few years ago, Facebook didn’t exist and now there are over 629 million registered users, 250 of which use Facebook mobile and Yelp has over 50 million unique visitors monthly. How the world has changed since days dominated by direct mail.

If you’re feeling like there is a lot to keep up with now, you’re right and this new infographic will bring to light the scope of why so many are feeling overwhelmed:

Click to enlarge.

The conversation in 2010

Geosocial web circa 2009

The online conversation in 2008

Geosocial space circa 2007- we’ve come a long way

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Lani is the COO and News Director at The American Genius, has co-authored a book, co-founded BASHH, Austin Digital Jobs, Remote Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.



  1. Joe Loomer

    May 25, 2011 at 5:58 am

    This just fires up my visual-learning synapses in ways I just can't explain!

    Navy Chief, Navy Pride

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