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Missing Social Media Users- Cool Twitter Tool



Clean up your Twitter act

You may not be OCD like me, but it’s still prudent to use some tweezers on your social networks. Initially, I discovered MyCleenr which shows you all of your inactive contacts on Twitter, but it doesn’t work unless you follow less than 700 people (which I sooo don’t). Disheartened, I continued my search and this week found Twitoria which has gotten around the API issues MyCleenr has and all you do is tell it your username and is shows all inactive accounts you are following and how many days it has been since their last update. I was apparently following nearly 100 people who haven’t updated in over three months, so I have unfollowed and now my list is a little cleaner.

People are MISSING

What’s most interesting is how many people have fallen off the grid. When you visit their blogs, they’re stagnant. When you go to their Facebook, they’re missing. People that used to comment frequently here and elsewhere and used to be extremely active in this space are M.I.A. I tried contacting a few people over email but had little luck.

Have people gotten desk jobs during this trying time? Have the “social media experts” with hundreds or even thousands of followers that haven’t updated in a year simply on hiatus until money grows from trees again? If you haven’t felt a decline in online interaction, Twitoria will open your eyes. Sure, there are a select few new names in the real estate blogiverse, but there are far more established names that have dropped off.

This article was originally published here in March of 2009.

Lani is the Chief Operating Officer at The American Genius - she has co-authored a book, co-founded BASHH and Austin Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.

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  1. Jack Leblond

    March 3, 2009 at 1:51 pm

    Great find Lani – I removed a few of mine, and was also puzzled by the number of super active profiles that just stopped updating.

    Perhaps it’s the work of zombies:

  2. teresa boardman

    March 3, 2009 at 4:49 pm

    Cool! I just checked and the pattern I am seeing is that new users set up a twitter account, use it for a few tweets and then never come back.

  3. Mark Eibner

    March 3, 2009 at 8:17 pm

    we’re at it again Missing Social Media Users (& a Cool Twitter Tool): Get out of your feed read..

  4. sheilabragg

    March 3, 2009 at 8:28 pm

    Missing Social Media Users (& a Cool Twitter Tool): Get out of your feed reader and comment on this post- we PRO..

  5. Missy Caulk

    March 3, 2009 at 7:55 pm

    Wow, that was eye opening, some have twittered a word. Guess they signed up cuz I told um to.

  6. Ken Brand

    March 3, 2009 at 9:15 pm

    Thanks, like you and everyone sez, it’s interesting to see who evaporated. Trimmed more than I expected. I so appreciate all these jewels you share:-)

  7. Paula Henry

    March 4, 2009 at 9:42 am

    I have evaporated! Too much work and not enough me – but please don’t give up on me yet 🙂

  8. Brandie Young

    March 4, 2009 at 2:32 pm

    Thanks, Lani. Great tool!

  9. Mark Eckenrode

    March 4, 2009 at 3:29 pm

    was able to trim about 50 folks, thanks lani.

    as far as drop-offs vs actives… could also be from social media burnout. though, i’ve seen a number of profiles updated on plaxo and linkedin to remove realtor and replace with something else.

  10. Lesley Lambert

    April 15, 2009 at 8:18 am

    Neat! I was surprised to find that I had zero inactive people on my list!

  11. Matt Stigliano

    May 3, 2009 at 3:50 pm

    Somehow I missed this post, but was excited at the prospect of it…unfortunately, Twitoria doesn’t seem to be working correctly right for me. It just keep telling me “Oops! Either you misspelled your username or there was a glitch on Twitter’s end. Try again!” I’ll have to remember to check it out later.

  12. Ricardo Bueno

    May 8, 2009 at 8:36 pm

    Love this. Will be using it to “clean house” over the next couple of days.

    Now don’t laugh (and I don’t know why), but the name somehow reminds me of Family Guy. Just sayin’…

  13. Atlanta Real Estate

    September 29, 2009 at 7:53 pm

    Good Post, Lani.

    Maybe the thrill is wearing off some.


  14. Bob

    September 29, 2009 at 8:19 pm

    Its a major time suck.

  15. Ken Brand

    September 30, 2009 at 2:27 am

    Check out: “Missing Social Media Users- Cool Twitter Tool | Real Estate Opinion MAG – AgentGenius” (

  16. Jim Duncan

    September 30, 2009 at 8:07 am

    The threshold for entry is so low, but the patience needed before seeing the reward (whether financial or psychological) is so high that it’s no wonder so many people sign up, say “Trying out Twitter!” and then they’re gone.

  17. Troy Roark (ILRealEstate @Twitter)

    September 30, 2009 at 10:17 am

    Very neat. It would be great if Twitoria worked liked a Disk Cleaner and just wiped out your lackluster follows instead of having to do it manually. Regardless, nice app to sell some google ads 🙂

  18. Michelle DeRepentigny

    September 30, 2009 at 11:49 am

    Hear me whine 🙂 I just manually went through mine about a week ago and deleted 70+- who never updated or only posted “I got 1000 new followers” type updates. Marking this app for the next clean up date – which I actually added to outlook for 60 days future.

  19. Todd Carpenter

    October 1, 2009 at 2:58 pm

    What happens if one of those people you stop following starts tweeting again? How do you know? You’d have to go find them all over again. If I still follow someone who’s not tweeting, so what? What’s the advantage to cutting them off? A lower follower count?

    I tend to follow people who engage me, or I find interesting. If they come back, I know I’ll want to follow them again. So why unfollow in the first place?

  20. teresa boardman

    October 1, 2009 at 3:02 pm

    I like following people who don’t tweet. They are easy to keep up with

  21. Patrick Healy

    October 1, 2009 at 3:22 pm

    I have to be honest, I am much more concerned if they are tweeting good stuff rather than the frequency. There are some that I wish tweeted less 🙂 What I would find much more helpful is a way to see how many friends we have in common and an easier way to browse others’ follow lists.

    Just my 2 cents.

    ps did not work for me at all. Said none of my friends have ever tweeted. Some have thousands of updates. Might just be me but I don’t think this tool is very useful.

  22. Atlanta Real Estate

    October 1, 2009 at 4:03 pm

    Just to follow on a little to Patrick, why don’t people just discriminate more on who they follow.

    Seems to me, if one has even hundreds, or thousands of people they are following, they probably have no clue who a large majority of these people even are.


  23. Patrick Healy

    October 1, 2009 at 7:54 pm

    Good point Atlanta. I can’t follow too too many people because then I am really not very able to engage. You only have so much room in your life for so many friends, virtual or otherwise…

    As a general rule I tend to stay away from people who have too many followers unless I know them personally or through industry. I have no desire to follow Ashton Kutcher or P Diddy. They are not going to impart anything to me that a dozen of my real friends will do or do for them 🙂

  24. Atlanta Real Estate

    October 1, 2009 at 8:51 pm

    C’mon now, P Diddy can turn your business around, baby!


  25. stephanie crawford

    October 3, 2009 at 2:27 am

    The results don’t seem to be accurate. It is telling me that several of my peeps that tweet ALL THE TIME have NEVER tweeted. (Ellen DeGeneres with her 4 million followers has never tweeted???).
    I’m betting this program can’t see tweets that come from other sources like Tweetie and FB.

  26. Connectiverealty

    October 3, 2009 at 10:29 am

    I’m not getting accurate results either so I have to agree with Stephanie. Some of these people tweet all the time yet it came up that they never do. I would include tweetdeck to the list.

  27. Mike Rohrig

    October 4, 2009 at 11:02 pm

    Twittoria showed all my followers as “never updated”. Seems to be having problems.

  28. Lani Rosales

    October 4, 2009 at 11:46 pm

    Yeah, I think we broke it, it has been “down for maintenance” for some time now. Maybe another one bites the dust?

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Social Media

Facebook releases Hotline as yet another Clubhouse competitor

(SOCIAL MEDIA) As yet another app emerges to try and take some of Clubhouse’s success, Facebook Hotline adds a slightly more formal video chat component to the game.



Woman forming hands into heart shape at laptop hosting live video chat, similar to Facebook's new app Hotline

Facebook is at it again and launching its own version of another app. This time, the company has launched Hotline, which looks like a cross between Instagram Live and Clubhouse.

Facebook’s Hotline is the company’s attempt at competing with Clubhouse, the audio-based social media app, which was released on iOS in March 2020. Earlier this year, The New York Times reported Facebook had already begun working on building its own version of the app. Erik Hazzard, who joined Facebook in 2017 after the company acquired his tbh app, is leading the project.

The app was created by the New Product Experimentation (NPE) Team, Facebook’s experimental development division, and it’s already in beta testing online. To access it, you can use the web-based application through the platform’s website to join the waitlist and “Host a Show”. However, you will need to sign in using your Twitter account to do so.

Unlike Clubhouse, Hotline lets users also chat through video and not just audio alone. The product is more like a formal Q&A and recording platform. Its features allow people to live stream and hold Q&A sessions with their audiences similar to Instagram Live. And, audience members can ask questions by using text or audio.

Also, what makes Hotline a little more formal than Clubhouse is that it automatically records conversations. According to TechCrunch, hosts receive both a video and audio recording of the event. With a guaranteed recording feature, the Q&A sessions will stray away from the casual vibes of Clubhouse.

The first person to host a Q&A live stream on Hotline is real-estate investor Nick Huber, who is the type of “expert” Facebook is hoping to attract to its platform.

“With Hotline, we’re hoping to understand how interactive, live multimedia Q&As can help people learn from experts in areas like professional skills, just as it helps those experts build their businesses,” a Facebook spokesperson told TechCrunch. “New Product Experimentation has been testing multimedia products like CatchUp, Venue, Collab, and BARS, and we’re encouraged to see the formats continue to help people connect and build community,” the spokesperson added.

According to a Reuters article, the app doesn’t have any audience size limits, hosts can remove questions they don’t want to answer, and Facebook is moderating inappropriate content during its early days.

An app for mobile devices isn’t available yet, but if you want to check it out, you can visit Hotline’s website.

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Social Media

Brace yourselves: Facebook has re-opened political advertising space

(SOCIAL MEDIA) After a break due to misinformation in the past election, Facebook is once again allowing political advertising slots on their platform – with some caveats.



Facebook open on phone in a wallet case, open for political advertising again.

After a months-long ban on political ads due to misinformation and other inappropriate behavior following the election in November, Facebook is planning to resume providing space for political advertising.

Starting on Thursday, March 4th, advertisers were able to buy spots for ads that comprise politics, what Facebook categorizes as “social issues”, and other potentially charged topics previously prohibited by the social media platform.

The history of the ban is complicated, and its existence was predicated on a profound distrust between political parties and mainstream news. In the wake of the 2016 election and illicit advertising activity that muddied the proverbial waters, Facebook had what some would view as a clear moral obligation to prevent similar sediment from clouding future elections.

Facebook delivered on that obligation by removing political advertising from their platform prior to Election Day, a decision that would stand fast in the tumultuous months to follow. And, while Facebook did temporarily suspend the ban in Georgia during the senate proceedings, political advertisements nevertheless remained absent from the platform in large until last week.

The removal of the ban does have some accompanying caveats—namely the identification process. Unlike before, advertisers will have to go to great lengths to confirm their identities prior to launching ads. Those ads will most likely also need to come from domestic agencies given Facebook’s diligent removal of foreign and malicious campaigns in the prior years.

The moral debate regarding social media advertising—particularly on Facebook—is a deeply nuanced and divided one. Some argue that, by removing political advertising across the board, Facebook has simply limited access for “good actors” and cleared the way for illegitimate claims.

Facebook’s response to this is simply that they didn’t understand fully the role ads would play in the electoral process, and that allowing those ads back will allow them to learn more going forward.

Either way, political advertising spots are now open on Facebook, and the overall public perception seems controversial enough to warrant keeping an eye on the progression of this decision. It wouldn’t be entirely unexpected for Facebook to revoke access to these advertisements again—or limit further their range and scope—in the coming months and years.

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Social Media

Twitter to start charging users? Here’s what you need to know

(SOCIAL MEDIA) Social media is trending toward the subscription based model, especially as the pandemic pushes ad revenue down. What does this mean for Twitter users?



Twitter and other social media apps open on a phone being held in a hand. Will they go to a paid option subscription model?

In an attempt to become less dependent on advertising, Twitter Inc. announced that it will be considering developing a subscription product, as well as other paid options. Here’s the scoop:

  • The ideas for paid Twitter that are being tossed around include tipping creators, the ability to pay users you follow for exclusive content, charging for use of the TweetDeck, features like “undo send”, and profile customization options and more.
  • While Twitter has thought about moving towards paid for years, the pandemic has pushed them to do it – plus activist investors want to see accelerated growth.
  • The majority of Twitter’s revenue comes from targeted ads, though Twitter’s ad market is significantly smaller than Facebook and other competitors.
  • The platform’s user base in the U.S. is its most valuable market, and that market is plateauing – essentially, Twitter can’t depend on new American users joining to make money anymore.
  • The company tried user “tips” in the past with its live video service Periscope (RIP), which has now become a popular business model for other companies – and which we will most likely see again with paid Twitter.
  • And yes, they will ALWAYS take a cut of any money being poured into the app, no matter who it’s intended for.

This announcement comes at a time where other social media platforms, such as TikTok and Clubhouse, are also moving towards paid options.

My hot take: Is it important – especially during a pandemic – to make sure that creators are receiving fair compensation for the content that we as users consume? Yes, 100%. Pay people for their work. And in the realm of social media, pictures, memes, and opinions are in fact work. Don’t get it twisted.

Does this shift also symbolize a deviation from the unpaid, egalitarian social media that we’ve all learned to use, consume, and love over the last decade? It sure does.

My irritation stems not from the fact that creators will probably see more return on their work in the future. Or on the principal of free social media for all. It stems from sheer greediness of the social media giants. Facebook, Twitter, and their counterparts are already filthy rich. Like, dumb rich. And guess what: Even though Twitter has been free so far, it’s creators and users alike that have been generating wealth for the company.

So why do they want even more now?

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