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MoFuse Launches New Features

What IS MoFuse?

MoFuse is a mobile application that launched last fall which automatically converts your site into a .mobi web address meaning anyone with a web-capable cell phone (not just iPhones) can open up your .mobi site and it is formatted specifically for a cell phone. There’s nothing worse than opening a website on your phone and having funky squares that don’t line up. Above is what AG looks like on our .mobi address.

MoFuse Integrates YouTube

As a blogger, I simply embed video into the article du jour and move on, but when people hit up blogs from their cell phones, videos are not always formatted properly and the context of the article is lost on anyone on the go. MoFuse now transcodes video automatically to play nicely with your cell phone… this has been one of my biggest complaints about reading blogs from my Treo- no video integration because the coding/formatting was off!

Integrated Mobile Comments

A big problem with mobile phone users is that commenting sometimes is not possible (and even less possible is remembering where you wanted to comment by the time you are done at the doctor’s office). MoFuse has launched integrated mobile commenting for WordPress and is working on other blog platforms as we speak!

Button Addiction

For the button addicted, MoFuse offers a visitor count button for your sidebar so you can show off how many visitors come to your mobile blog. I’m not a megafan of buttons, but apparently they’re like crack- some people are addicted, others are not… who am I to deprive you of your addiction?!

Featured Recommendations

The MoFuse Recommendation Engine, or M|RE, is a feature that allows your mobile readers to discover new content on their mobile device. Essentially it is a recommendation engine that will show other mobile sites at the bottom of posts on your mobile site. These are related and relevant sites to yours. Your site will show up at the bottom of others’ posts and others’ sites will show up on yours. The .mobi sites are still young so the promotional advantage goes to the early adopters!

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AG’s landing page


New MoFuse Features:

  • Automatic transcoding of YouTube videos
  • Commenting on the go is now possible
  • Recommendations keep readers online
  • Buttonmania is alive- get yours today!

How will you use MoFuse? Mobile web use is not just for Steve Jobs fans, it’s growing wildly and we are excited about the new features!

Lani is the COO and News Director at The American Genius, has co-authored a book, co-founded BASHH, Austin Digital Jobs, Remote Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.



  1. Mark Eibner

    August 26, 2008 at 6:17 pm

    we’re at it again MoFuse Launches New Features: UH OH! Scientists may have just discove..

  2. Vicki Moore

    August 26, 2008 at 4:34 pm

    My to-do list gets ever longer. How to prioritize?! BTW that is so cool!

  3. jf.sellsius

    August 26, 2008 at 8:01 pm

    Nice find. You can even customize your mobile site (colors, logo) and get visitor stats.

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