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Top Blogging Markets in the United States

Yay for Austin, TX bloggers! Austin made #1 on this recent Scarborough Report that studies consumer and retail behaviors. According to his report, 15% of all adults in Austin, TX are bloggers.

Where are the Top Local Markets for Bloggers?

  1. Austin, TX – 15%
  2. Portland, OR – 14%
  3. San Francisco/Oakland/San Jose, CA – 13%
  4. Seattle/Tacoma, WA – 13%
  5. Honolulu, HI – 12%
  6. San Diego, CA – 12%
  7. Dallas/Fort Worth, TX – 11%
  8. Columbus, OH – 11%
  9. Nashville, TN – 11%
  10. Colorado Springs/Pueblo – 11%
  11. Washington D.C. – 11%

Holy Moly! Colorado Springs made this list!

They define a blogger as an
adult (over 18) that read or contributed to a blog in the past 30 days. They also noted that, “… the cities that rank highly for bloggers are also prominent Internet-usage markets.”

Other interesting findings on this report included:

  • Bloggers are attracted to user-generated content. – Um, really? No way …
  • Bloggers are early adopters of new technology. – Again… Really? No way …
  • Bloggers tend to have a different relationship with the internet than regular users. – Yeah, THAT is quite true.
  • Bloggers are middle class people who are 66% more likely (than the national average) to be between the ages of 18-35. (Middle class? Who said I had any class? They must not know me very well.)
  • 50% of bloggers have children in the house under the age of 17. That would explain my 12 and 4 year old, “Mom, are you blogging again?”

After reading this report (thanks Brian), I did a little research and found that there are about 4 real estate bloggers in Colorado Springs, with me being the most active – by far…. So far. We have a lot of religious and political bloggers, as well as a very healthy news blog community. Interesting.

To see where you city ranked, check out the recent Scarborough Report.

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Mariana Wagner – One of 11% of Colorado Springs Bloggers.

Written By

Mariana is a real estate agent and co-owner of the Wagner iTeam with her husband, Derek. She maintains the Colorado Springs Real Estate Connection Blog and is also a real estate technology trainer and coach. Mariana really enjoys helping real estate agents boost their businesses and increase their productivity through effective use of technology. Outside of real estate, blogging and training, she loves spending time with her husband and 2 sons, reading, re-watching Sci-Fi movies and ... long walks on the beach?



  1. ines

    November 12, 2007 at 10:28 pm

    I know what happened. There are 10 people in Colorado Springs and 3 are blogging! : )

    j/k – it doesn’t surprise me that Miami did not make it.

  2. Mariana

    November 13, 2007 at 12:32 am

    HEY! There are 11 people in Colorado Springs… Wilma had her baby last week. 😉

  3. Lani Anglin

    November 13, 2007 at 2:29 am

    I am not surprised at all- blogging is very common here. But guess what? It’s NOT popular among Realtors. There are a few template blogs and several Active Rainers, but I can count the decent(ish) RE bloggers in Austin on one hand only.

    So, for those of you worried about stepping into an overly saturated blogging city, relax- even here in Austin we quickly dominated the blogging scene of 4 the other RE bloggers!

  4. Todd Carpenter

    November 13, 2007 at 9:49 am

    Colorado Springs is the 48th(by population) largest city in the US. Miami is actually only a few spots ahead at number 43.

    I would have guessed Austin to be near the top of the list. I know more than a few people in the bay area that refer to Austin as Berkley South. BTW, Lani, Austin has more active RE bloggers than any other city in Texas.

  5. Lani Anglin

    November 13, 2007 at 3:07 pm

    Sure- we probably also have “more active basketball players than any other city in Texas” yet somehow we don’t have a professional team nor do we have a notable share of famous NBA players hailing from Austin.

    It’s not about quantity, it’s quality- not common in Austin RE Blogging. Austin should be the RE blog epicenter, not Phoenix or Seattle.

    Austin is a blogging force because of the largest university in the nation being plopped downtown- everyone over 18 and under 25 (which is a massive part of the city) blogs, but if you graduated HS before 2000, forget it (“wut’s a blawgs site?” is the mentality). Thanks, UT and the trillion Cali tech relos for bumping our blogging stats up 🙂

  6. Brian Wilson

    November 13, 2007 at 5:56 pm

    Colorado Springs…so hot right now…Colorado Springs.

  7. Carson Coots

    November 13, 2007 at 9:29 pm

    Crazy that Houston, the 4th largest city in the US comes in at 25. Actually, that doesnt surprise me, we spend too much time in traffic to use up any extra time blogging.

  8. Mariana

    November 13, 2007 at 10:08 pm

    Lani – I, too, can count the “real” RE bloggers in my area on one hand. You are right, quantity does NOT = quality … The college factor DOES play an important role. I DO wonder why Boulder, CO was not higher, then.

    Todd- Colorado Springs? Really? Metro area? Or City? Interesting …

    Brian – You, me, Joe and Alan? That would be the ONLY 4 in C/S that I can think of… (Missed you today at the Double Tree…)

    Carson – You could JOTT blog, couldn’t you?

  9. Brian Wilsn

    November 13, 2007 at 10:15 pm

    I am out here at NAR. I am loving it but I regret hearing you speak at the panel. Pat Clancy tells me you did great – thanks. The four of us should band together and give RainCity a run for its money! 🙂

    Agentgenius, I am sure you have heard this before, but I love the “math” confirmation box – very smart.

  10. Todd Carpenter

    November 13, 2007 at 10:24 pm

    Mariana – Just by city. LOL, I just started thinking of what might constitute the Springs’ “Metro Area”. If Falcon now considered a suburb.

    Still, numbers like four to ten are actually pretty high. Try to find an RE blogger in Philly. Try to find and RE blogger in Houston that actually covers that market. Carson, Mike Price and Owen Raun all blog, but not about the local market (at least that I know of). Seattle is the king of real estate blogging, yet there’s only 16 bloggers actively blogging about their market.

  11. Benn Rosales

    November 13, 2007 at 10:45 pm

    Brian, we’re raising the bar in real estate, consumers know that folks here can at least add!

  12. Brian Wilsn

    November 13, 2007 at 10:47 pm

    Yes, but I see that you keep it to single digit addition… good move not requiring long division otherwise your blog would probably be a pretty lonely place. This is coming from a European History major.

  13. Mariana

    November 13, 2007 at 11:17 pm

    (Thank Goodness I am logged in and do not have to use the math part of my brain.)

    I guess 4 out of just 369k people IS quite a lot. Good thing we all have differet niches…

  14. Ryan Hukill

    November 15, 2007 at 3:14 pm

    Wow, I’m honestly surprised OKC made the list at all. I guess I generally think of RE blogging simply because that’s where I spend my time, but blogging overall doesn’t seem to have caught on here in any way, shape or form and there really isn’t anyone out here blogging about RE besides me.

  15. Dwight Spencer

    December 1, 2007 at 10:40 pm

    Blimmy, I’m bloody suprised to see Colorado Springs up there. It seems that there’s nothing here for tech(esecially after the closing of SCI and others) other than intel and HP which I never hear anything of by the way.

    Though, its quite a great place here for it though. Downtown has gotten really smashing for it, there’s tons of great coffee houses and sushi bars. Pike’s perk seems to be the biggest hang out for all the web designers and fellow bloggers and on top of it all there’s already a few blogging celebs here. For instants the colorado guy and yours truely.

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