Zillow launches new Facebook tool
Real estate search site, Zillow.com is now offering “Facebook Tabs” which bring back professionalism to your Facebook Business Page by offering several real estate features in one app.
The Zillow tabs available are the listings tab, the local information tab, the contact information tab, and will even feature your Zillow ratings and reviews, keeping consumers on your page and eyes on your sandbox instead of elsewhere. It gives consumers something to do and reiterates your value proposition as an information authority.
Facebook tabs in action:
Real estate tabs on Facebook
Facebook has grown considerably over the years as have the professional uses, and Zillow is putting their spin on a real estate app for Facebook as Roost did in 2010 and similarly to Trulia’s Facebook Connect offering.
Zillow would likely argue that their Facebook offering is more substantial and well rounded than others. We await how they will fully integrate Zillow Mortgage Marketplace into the app.
Click here to see an example of the tabs in action and click here to install the tabs on your Facebook page.
AGBeat is not affiliated with any of the aforementioned companies.