Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius

Tech News

Cloud CMA adds new options for brokers

Many real estate technology tools these days are agent-centric, but Cloud CMA has launched a dashboard for brokers to add the critical layer of agent activity information.

Cloud CMA

Cloud CMA

Brokers and agents have different needs

Let’s face it – so many of the coolest tools out there today are agent-centric, which is fantastic, because the overwhelming majority of real estate practitioners are agents, but this tends to leave out brokers who have a different set of needs when it comes to technology. In that spirit, Cloud CMA by W&R Studios has developed a Comparative Market Analysis (CMA) tool specifically for brokers.

Cloud CMA is an online report generator for real estate professionals, allowing users to create custom CMAs, buyer tours, property reports and flyers. The new version adds a “Broker Dashboard” that tracks property reports alongside agent activity, so while the emphasis is on the listings, it also helps a broker to track what is going on with their teams.

“Over the past several months we’ve been working with top residential firms to come up with a solution that fits the needs of today’s brokers. Cloud CMA Broker Edition gives brokers the ability to deploy a custom solution of Cloud CMA to their brokerages,” said Greg Robertson, co-founder of W&R Studios.

“Our agents love Cloud CMA,” said Michael Quick, Regional Manager, eMarketing Coldwell Banker SW. “It’s a fast and simple way for them to make a great impression with reports we can customize.”

Advertisement. Scroll to continue reading.

Robertson added, “The new Cloud CMA Broker Dashboard provides brokers with business intelligence into who is making reports, the type of reports being generated, and when they’re being created. This information can be used to monetize or track pipeline activity. Support tools are also integrated, and the Dashboard can also be accessed on any mobile device such as an iPad.”

“With listings once again becoming a priority, we think Cloud CMA is perfectly positioned to help brokerages with recruitment by attracting agents with modern tools,” concluded Robertson.

The American Genius is news, insights, tools, and inspiration for business owners and professionals. AG condenses information on technology, business, social media, startups, economics and more, so you don’t have to.

1 Comment

1 Comment

  1. MattThomson

    July 19, 2012 at 11:52 pm

    I love Cloud CMA.  It’s the best CMA, buyer tour, and listing info tool I’ve used. 

Leave a Reply

Your email address will not be published. Required fields are marked *


American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.



Opinion Editorials

It has become a running joke that AI can't create hands or feet, instead creating nightmare fuel. What's the real reason for this?

Tech News

(TECHNOLOGY) The digital revolution of the past few decades has brought us many life-altering, innovative technologies, but these 7 take the cake.

Opinion Editorials

(HOW TO) In small business, the concept of utilizing cutting-edge technology feels like a pipe dream. But it doesn’t have to be that way.

Tech News

(TECH NEWS) Another instance of "technology is amazing:" this minimally invasive eye implant has opened new doors for sight restoration surgeries for the legally...

The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.