Residential

Real estate video – the disappearing real estate agent

Published

March 29, 2011

One of the biggest complaints we hear about agents is that they disappear into the ether and fail to communicate with clients and especially fail to communicate with other agents. We know none of you reading are the disappearing agent featured in this humorous video above (why would you be reading up on how to improve your business if you were Mr. Disappearo?).

Have you ever seen an agent act this way toward you or maybe even in your office? Tell us your story in the comments.

In this article:Brokerage, professionalism, Real Estate Video, Video

Written By The American Genius Staff Writers

The American Genius is news, insights, tools, and inspiration for business owners and professionals. AG condenses information on technology, business, social media, startups, economics and more, so you don’t have to.

20 Comments

Andrew McKay

March 29, 2011 at 7:28 am

Oh yes. It never ceases to amaze me how many agents talk in a derogatory fashion about their clients (I hear especially hear this when we are on the MLS tour with other brokerages.) It’s as if the buyers and sellers are an inconvenience. These people pay us and should be treated like gold dust.
Communicating is so easy. If the phone call is too painful just email a la the recent post by Lani about those young whipper snappers who don’t use a phone 🙂

Reply
Sherri Loomer

March 29, 2011 at 8:08 am

If you won’t call your past clients then they were just a paycheck to you. Other than sellers with equity, the biggest payment at the closing table is invariably to the agents. The HUD reveals this fact to all parties at the closing. Sellers may already have expectations based on estimates provided earlier, but now your Buyer clients know exactly how much you stand to gain (before your broker split if you’re not in a 100% model).

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Fred Romano

March 29, 2011 at 8:20 am

It is a lot of money, but was it worth it? I can only wonder if the seller is thinking “wow $25,000 for commission?.. for what?..” or “my agent earned $2,000 and hour?..”

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Garreth Wilcock

March 29, 2011 at 1:54 pm

There are so many tools out there to help communicate with sellers – even if the phone is a dreaded instrument of torture for you. You either have to give results or stats. After all, they’re paying for marketing skills and advice and opinion. The cost of real estate agents in the US is crazy compared to other countries.

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Andrew Mooers

April 2, 2011 at 1:06 pm

Real estate is an emotional experience. A lot is riding on this sale that needs to happen for the buyer and seller. And if the real estate agent, broker, REALTOR is built to wear the “R”, well, they don’t go months without seeing buyers and sellers. House tours for real they see, but hundreds, thousands of them from a well designed real full motion video shows them you are working hard on the sale. Going easy on their carpets.

The blog posts about their property with better, wide, more plentiful images, boatloads of copy, maps, aerials and helpful time and money saving links. All designed to show you “think customer”. Sellers don’t get upset when they know you are doing one bang up job. Priced right, marketed correctly property translates in to you making multiple, lots of trips to the long simulated wood real estate closing table with all those chairs around it. The place they slide the check for both sides your way. Don’t kinda, sorta list and sell. Have “fire in your belly” and swing with both hands, kick with both feet. And have fun grabbing way way more market share than others in your zip codes wished you did.

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