Whip out your phone, make a movie. Boom!
When you see cool, fun videos online either made for fun or to highlight the human side of a business, but you can tell they weren’t shot and edited with a film crew, but it’s just so much better than a webcam video, you’re probably looking at a video done with a simple app downloaded to a smartphone.
One free app that can help you put creative effects on your videos is VideoFX Live, which works on the iPhone or iPad and requires no set up, just download, press record, and go. The app offers hundreds of effects that you can select before or during recording, and you can shoot multiple scenes, just stop to change locations, then resume recording – this reduces the need to edit.
After filming, you can immediately click the share button to send it directly to YouTube and Facebook or privately over email. The app has recently been updated to include timed recordings so if you’re alone, you can film yourself and not have to rush to hit a stop button and make for an awkward ending as you grab the device. Editing features also include the ability to adjust the starting and ending points of the most recently recorded clip.
Also, the company has added a “<3 page" so you can watch other videos created by Video Star users, offering news and tutorials, but remember that the videos you make are viewable by others, so keep it on target and clean.
Bonus: karaoke video effects
Let’s say your company is rolling out a new storefront and you just want to spend five minutes making a fun video for your Facebook Page – download the sister app, Video Star, select a song from the song library, and start shooting. Let’s say you pick a song like “I’m Too Sexy” and your team prances around the new storefront (if that song is available, of course), and no matter how many scenes you shoot, the music stays in perfect sync.
Share on your Facebook Page as a passive, silly way of showing off what you’re up to, and you’ve got a fun way to interact with your consumers or clients!
