Wednesday, December 24, 2025

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Unlock AG Pro Today

Why Now?

AG Pro gives you sharp insights, compelling stories, and weekly mind fuel without the fluff. Think of it as your brain’s secret weapon – and our way to keep doing what we do best: cutting the BS and giving you INDEPENDENT real talk that moves the needle.

Limited time offer: $29/yr (regularly $149)
✔ Full access to all stories and 20 years of analysis
✔ Long-form exclusives and sharp strategy guides
✔ Weekly curated breakdowns sent to your inbox

We accept all major credit cards.

Pro

/ once per week

Get everything, no strings.

AG-curious? Get the full-access version, just on a week-to-week basis.
• Unlimited access, no lockouts
• Full Premium archive access
• Inbox delivery + curated digests
• Stop anytime, no hoops

$
7
$
0

Get your fill of no-BS brilliance.

Pro

/ once per year

All in, all year. Zero lockouts.

The best deal - full access, your way. No timeouts, no limits, no regrets.
A year for less than a month of Hulu+
• Unlimited access to every story
• Re-read anything, anytime
• Inbox drop + curated roundups

$
29
$
0

*Most Popular

Full access, no pressure. Just power.

Free
/ limited

Useful, just not unlimited.

You’ll still get the goods - just not the goodest, freshest goods. You’ll get:
• Weekly email recaps + curation
• 24-hour access to all new content
• No archive. No re-reads

Free

Upgrade later -
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Wanna Succeed? You Need A Moon-Walk Mind-Set AND A Fed/Ex Skill-Set

MIND SET (What & Why – Action Orientation)

Their grand plans glitter. They’re raucous. They imagine possibilities and promise where others predict pitfall.  They see what’s “now”, imagine what’s “next” and chase-it.

Gliding across planet possibility, Mind-Set Wonders dominate entertainment, leadership and sales.

In our real estate world, agents, muscle bound with Mind-Set, become top performers, famous, ego maniacs and burnt out.

The pursuit of “what’s possible”, creates chaos, disruption and opportunity.  Imagineering, experimentation and innovation is valuable in any business (Somebody has to  fan the flames of creativity, rattle the cage of convention and make it rain money).  But, promise, possibility and opportunities wilt and eventually wink away without reliable execution (Skill Set – Detail Orientation).

We have friends and colleges who Moon-Walk from shiny object to new project, to new client, to closing, to new client, to closing.   But alas, their success is churn-ish, choppy and chaotic – which tends to lead to burnout.

Why?  What’s missing?

The answer = greater measures of Skill-Set ( How & When – Detail Orientation); the ability to execute consistently.

SKILL SET (How & When – Detail Orientation)

Their contracts, when they have one,  are skin-tight.  They’re tame and respectful.  Data entry is error free, paperwork pristine.  Fine-detail is their best friend. Order, protocol, logistics and time lines are gripped with strict respect.

Feet firmly planted, Skill Set Wonders gravitate to accounting, engineering, logistics, management and administration.

In our real estate world, agents over weighted with Skill Set, become transaction managers, Team cast members, RELO specialists or former agents.

Why?

Rigid focus on the Right-Way creates a blind spot for innovation, re-creation and risk.  Detailed knowledge of how and when to do things plays a valuable support role in real estate and business (Somebody has to tame the flames of creativity, manage the chaos and monetize  the magic of the Mind Set jet-set.).   But, without a healthy dose of Mind-Set (Action Orientation), at best,  one can only expect mediocre success, at worst, out right failure.

We have friends and colleagues who are supremely detailed, accurate and consistent, but alas, they are list-less and sale-less.  Why?  What’s missing?

The answer = greater measures of Mind-Set (What & Why – Action Orientation).

What Does It Take To Kick Ass and Take Names In The Real Estate Business?

Success beings with a blend of both.  If success was a cocktail, I’d order mine with a double shot of Mind Set.

Here’s why…

Mind Set (Action Orientation) + Skill Set (Detail Orientation) = Success Chain Reaction

Hard truth follows…

The Skill Set (Detail Orientation) tribe have 3 options:

  1. Grow a Mind Set (Action Orientation) and thrive.
  2. Slot themselves as support and thrive
  3. Leave sales.

The Mind-Set (Action Orientation) tribe  have 3 options:

  1. Grow a Skill Set (Detail Orientation) and thrive.
  2. Hire or partner with Skill Set (Detail Orientation) and thrive.
  3. Live with choppy success and the looming specter of eventual burnout.

What Do You Think?

I could be completely wrong (cough, doubtful).  I’d love to hear what you think.  Which of these is your strength?  What will you do next?

~~~~~~~~~~~~~~~~~~~~

Cheers and Thanks For Reading.

Ken Brandhttps://www.brandcandid.com
Ken Brand - Prudential Gary Greene, Realtors. I’ve proudly worn a Realtor tattoo for over 10,957+ days, practicing our craft in San Diego, Austin, Aspen and now, The Woodlands, TX. As a life long learner, I’ve studied, read, written, taught, observed and participated in spectacular face plant failures and giddy inducing triumphs. I invite you to read my blog posts here at Agent Genius and BrandCandid.com. On the lighter side, you can follow my folly on Twitter and Facebook. Of course, you’re always to welcome to take the shortcut and call: 832-797-1779.

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