Friday, December 19, 2025

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Unlock AG Pro Today

Why Now?

AG Pro gives you sharp insights, compelling stories, and weekly mind fuel without the fluff. Think of it as your brain’s secret weapon – and our way to keep doing what we do best: cutting the BS and giving you INDEPENDENT real talk that moves the needle.

Limited time offer: $29/yr (regularly $149)
✔ Full access to all stories and 20 years of analysis
✔ Long-form exclusives and sharp strategy guides
✔ Weekly curated breakdowns sent to your inbox

We accept all major credit cards.

Pro

/ once per week

Get everything, no strings.

AG-curious? Get the full-access version, just on a week-to-week basis.
• Unlimited access, no lockouts
• Full Premium archive access
• Inbox delivery + curated digests
• Stop anytime, no hoops

$
7
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Get your fill of no-BS brilliance.

Pro

/ once per year

All in, all year. Zero lockouts.

The best deal - full access, your way. No timeouts, no limits, no regrets.
A year for less than a month of Hulu+
• Unlimited access to every story
• Re-read anything, anytime
• Inbox drop + curated roundups

$
29
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0

*Most Popular

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/ limited

Useful, just not unlimited.

You’ll still get the goods - just not the goodest, freshest goods. You’ll get:
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• 24-hour access to all new content
• No archive. No re-reads

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Which email style is effective, search or folders?

The science behind email organization

We’re all looking for ways to improve productivity, and business professionals today spend a great deal of time in email which makes it an obvious choice for spotting potential inefficiencies. A new study by IBM researchers applies the science behind email organization and asserts there are only two types of email personalities – those who meticulously file emails into folders, and those who use search for “refinding” content.

IBM studied 354 long term users’ behavior by creating a modern email client that supports search, folders, tagging and threading so that users could choose their own organization (or lack thereof) method and conducted over 85,000 refinding actions.

The study says that creating complex folder structures is a preparatory effort that promotes effective refinding, as opposed to opportunistic methods for access, such as search and threading that promotes reducing the need to manually prepare.

Folders vs. no folders

“Prior work has argued that folders may be poorly organized and sometimes ill-suited for retrieval,” the report notes. “Our data support opportunistic access,” the report concludes, asserting that users who create obsessive folder structures do not improve retrieval success, while search and threading actually promoted effective retrieval. Research reveals that although a less effective use of time, complex folder structures are being used less for information retrieval and more as a to-do list that is categorized.

Harvard Business Review’s Michael Schrage writes, “The essential takeaway is that the new economics of personal productivity mean that the better organized we try to become, the more wasteful and inefficient we become. We’ll likely get more done better if we give less time and thought to organization and greater reflection and care to desired outcomes. Our job today and tomorrow isn’t to organize ourselves better; it’s to get the right technologies that respond to our personal productivity needs. It’s not that we’re becoming too dependent on our technologies to organize us; it’s that we haven’t become dependent enough.”

Lani Rosales, Chief of Staffhttps://theamericangenius.com/author/lani
Lani is the Chief of Staff at The American Genius, has co-authored a book, co-founded BASHH, Austin Digital Jobs, Remote Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.

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