Recently, Forbes’ publisher Richard Karlgaard lead a round table discussion with Chief Strategy Officer and Head of Yahoo! Labs DR. Prabhakar Raghavan, Yahoo’s Chief Scientist of Search and Advertising Andrei Broder, and Justin Rao, Yahoo! Research Scientist on the Future of Search as it pertains to user experience. Although the Yahoo! Scientist spoke less about any real specifics of plans at Yahoo!, they did openly share 4:23 of their perspectives on where search is trending in the next two to five years based on their research.
The obvious topics bridging the circle are HTML5, Global Positioning System (GPS or Location Based Services, LBS), advertising, social networks, and how consumers actually consume information as well as the scientific communities challenge of protecting the “integrity of serendipitous discovery” via search while simultaneously becoming and remaining a natural compliment of suggestion to the users’ daily life using “signals of intent.”
A must view for real estate search aficionados and business leaders.
