Monday, January 12, 2026

Ginny Cain McMurtrie

Ginny is a 360 degree marketing specialist with over a decade of experience in real estate-related fields. She’s held senior level marketing positions at Alain Pinel Realtors and Prudential California, Nevada and Texas Realty. She left the corporate world in 2007 to start her own marketing communications company, Cain Communications. She markets to segments that matter using media that matters. Follow her on Twitter @ginnycain.

A World Without the MLS: It Exists

Before you complain about what the local MLS is doing or not doing for you, read on. Imagine if you will a world where there...

What? You moved to France?: Dear Ginny WTH

Dear Ginny WTH, I hear that you have moved to Paris for one year. What is the fascination with France? Far From A Frog Dear Triple F, Yes,...

Print ain’t dead Bob: Dear Ginny WTH

Dear Ginny WTH, With the demise of print advertising, where does the broker brand come into play any more? It is the agent doing all...

Does Brand Matter? – Dear Ginny WTH

Dear Ginny WTH Does being with a large brokerage really make any difference to the consumer?  What is most important to the consumer when it...

I’m Going Mo-bile- Dear Ginny WTH

  Dear Ginny WTH, I heard you went to the Mobilize 09 mobile technology conference in San Francisco last week. What did you learn? -Somebody’s Watching Dear Somebody, I’m...

Dear Ginny WTH: Talk to me about Loan Officer marketing

Dear Ginny WTH, I’m a loan officer who just made a move to a new brokerage. The good thing about the new brokerage is they...

Property Marketing Plan Needs Updating- Dear Ginny WTH

Dear Ginny WTH, I’m going into a listing presentation next week and want to wow my potential sellers with my marketing plan to expose their...

Good Things From REConnect SF- Dear Ginny, WTH?

Dear Ginny WTH, What did you learn at the REConnect conference last week? Absent in Albuquerque Dear Absent, You missed a good show. The REConnect conference is about...