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Mark DiMassimo
Mark DiMassimo founded DiMassimo Inc. in 1996. Three years later, as DiMassimo Brand Advertising, it was the leading agency of the first Internet boom, working with innovators and entrepreneurs you now know by name, pioneering new media, building new advertising and marketing models, and claiming an unfair share of word-of-mouth and awards with big ideas. The DIGO Brands Growth Agency Network now includes DiMassimo Goldstein, Proove Accountable Media, Propolis Consulting, Origami Design, DIGO Ericho public relations and the highly-influential Tappening and Offlining movements.
Business Marketing
Why Coke’s parody ad is more relevant than the haters think
(Business Marketing) When Coke launched a new ad, it got mixed reviews, but there is a reason that it is extremely relevant in today's world.


