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Business Marketing
Business Marketing
How blemishes can boost your company’s sales
The Blemish Effect dictates that small, adjacent flaws in a product can make it that much more interesting—is perfection out?
Business Marketing
3 considerations when marketing in an era of uncertainty
As the end of the COVID tunnel begins to brighten, marketing strategies may shift yet again - here are three thoughts to ponder going into the future.
Business Marketing
Can you manage a digital PR strategy alone?
Having a digital PR strategy is crucial in the age of social media, and many suggest getting outside help - can you do it on your own?
Business Marketing
Is doom spending the next big thing?
In times of financial hardship, it feels tempting to succumb to doom spending - after all, wouldn't that little treat feel good now?
Business Marketing
Could being fake on social media be the secret to X success?
When trying to present your work on social media, it feels frustrating to reposters win - but maybe there's a page to take from them.
Business Marketing
Did you know influencer marketing is actually centuries old?
(MARKETING) You may roll your eyes at sexy strangers hawking snake oil on social media, but influencer marketing is nothing new...
Business Marketing
The 7 main skills marketers need to survive the AI takeover
(MARKETING) Quality marketers are constantly evolving, but getting your head around AI can be a challenge. Here's what you need!
Business Marketing
Sorry, your AI girlfriend is using you for your data
It has been revealed, unsurprisingly, that nearly all AI girlfriend apps are collecting your data - how can minglers protect themselves?
Business Marketing
The top factors holding back your marketing success
Airtable presents the drawbacks of your current marketing strategy and what changes need to be made to make it work efficiently.
Business Marketing
Is the return to the office the next generational divide?
The discrepancy between employees about returning to the office continues to draw rifts in the generational divide.
Business Marketing
What is search forecasting and how can it boost business?
Search marketing is one of the most important parts of digital marketing, but have you ever heard of search forecasting?