Business Marketing

Why marketers should experiment with virtual reality now, not later

(MARKETING NEWS) There's a new immersive medium through which marketers can connect and engage with audiences in ways that are unique and revolutionary. Virtual reality seems futuristic, but it's not. Let's dig in.

New app puts customer surveys right inside of your emails

(BUSINESS MARKETING) If you value customer feedback, check out this new app that puts surveys beautifully inside of emails. Genius!

The type of promotional emails I actually enjoy getting

(BUSINESS MARKETING) Emails fly into our inboxes every day, and most are ignored. But some blatantly advertise to us, and yet we enjoy opening them. Why?

Got a podcast? This tool lets listeners interact in real time

(MARKETING NEWS) Remarks is looking to add a new element to the traditional podcast platform by allowing users to interact with the host and other fans while they listen.

Pinterest has made changes that encourage people to shop, not just dream

(SOCIAL MEDIA NEWS) Pinterest now offers buying options straight through the desktop site.

How to use your blog to keep people coming back

(BUSINESS MARKETING) Blogging has become an essential part of marketing, but it is now so much more than just a broadcasting tool. Let's discuss how to best leverage today's tools.

The anatomy of an ad that recently went viral (and how you can too)

(MARKETING NEWS) What if we told you it garnered over 27 million views in 24 hours, and 54 million total in less than a week? And what if we told you they paid NO MONEY for ad placement? Shocked yet?

5 habits of highly successful bloggers

(MARKETING) With blogging one of the staples of any marketer's toolbox, what are the keys to success in today's business environment?