Business Marketing
As I find my myself in classrooms all over the country, one of the number one messages that I preach is: “Know who your...
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This case against Starbucks reminds us to brush up on ADA compliance
Can you manage a digital PR strategy on your own?
Is a resume by ChatGPT worth charging for, or too good to be true?
Did you know influencer marketing is actually centuries old?
Mortuary workers denied overtime pay despite working the hours
- Media
Study: How do we feel about paying for our social media?
Meet Chatwise, the social media app that gives its creators equity
Reddit user? Here’s a Tweetdeck-esque browser app for you
Meta Oversight Board calls for less ambiguous nudity guidelines
Loophole allowed anyone to bypass Facebook 2FA, Meta confirms
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Business Marketing
When you run your own business, there are obvious ADA compliance violations, and some less so - here's a good reason to brush up.
Business Marketing
Having a digital PR strategy is crucial in the age of social media, and many suggest getting outside help - can you do it...
Business Marketing
One TikToker is going viral promoting a "nonworkaholic" philosophy and advocating for selling a ChatGPT-written resume or language translation.
Business Marketing
Did That Really Come Outta Your Yap? I heard a very odd story that involves Mrs. Butterworth (well, peripherally anyway). Agent and AG...
Business Marketing
How do buyers find you? Everyone knows I am big on lead generation and have no problem sayin’ it. One of the things that...
Business Marketing
It’s Not All About You You might think you’re all that with your head shot adorning the local bus bench or your speaking engagement...
Business Marketing
“Dear Ginny, WTH?” which is like a “Dear Abby” column for real estate objections. If you have a tough client or a marketing problem,...
Business Marketing
How Big is Your… …following? Is it more important to have a lot of people following you on Facebook or Twitter, or a smaller...
Business Marketing
It’s interesting to note that most of the conversations about Twitter exist off of Twitter. This is actually a pretty important note since it...
Business Marketing
Many of my friends are ar #RETS (ReTechSouth) mingling and uniting and re-uniting with each other IRL (In Real Life). I am not there,...
Business Marketing
Editor’s Note As an aging member of Genration X trying to figure out where he left his car keys, I was unable to put...
Business Marketing
The Caravan From Hell Yes, we have all had those caravans that were not exactly successful. But there reaches a point when a gal...
Business Marketing
Involved with more than one venture? I feel your pain. Especially when it comes to developing and managing your brand message… especially when that...
Business Marketing
At one point or another, all of us have thought, “Man! That agent has no clue what they’re doing!” or “I can’t believe that...
Business Marketing
Let’s talk today about time. Market Time. Also known as Days On Market. It’s not uncommon to hear the media in their bad-real-estate-news reports...
Coaching
Jump Again by ~sakisc on deviantART Congratulations! People view you as an expert and the “Go To Gal”. You know “correct” is...
Business Marketing
Ian Watt on a mission You may not agree with me, you may not pay me a million dollars, and you may not buy...
Business Marketing
Despite reality, sellers (& buyers) remain emotional on price Homegain recently conducted a survey of 700+ Realtors® nationwide, the results of which surprised me...
Business Marketing
“Dear Ginny, WTH?” which is like a “Dear Abby” column for real estate objections. If you have a tough client or a marketing problem,...
Business Marketing
If you are already way into social networking you can skip this article completely. This is strictly for those who aren’t already converts to...
Business Marketing
Let me preface this by saying – I don’t hunt and never have. Hell, my husband is a vegan so I’m clearly out of...
Business Marketing
Dumb – dumb – dumb I keep telling myself that things happen for a reason and although I feel like I have a knot...
Business Marketing
The buzz over social media is at near deafening proportions in the REnet (and everywhere else) and I contribute to that noisy rabble. We’re...
Business Marketing
It’s been raining gloom and drops of attitude acid for some time. We can stoop, wait and see if the stimulus sun will begin...
Business Marketing
The Proof’s in the Results The other day I was with a small group talking to Colorado Rockies manager Clint Hurdle. In discussing one...
Business Marketing
Does your positioning need to change? Everything is different: the market, real estate’s perceived value and customer confidence. Based on this new reality, you’ve...
Business Marketing
Please welcome our newest writer, Ginny Cain McMurtrie, Bay Area marketing specialist with over 10 years of real estate focus. We would like to...
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