Public Relations

Business Marketing

The MLS – With Zest!

Well, it didn't take long to collect a few more MLS typos that are real hooters...uh, I mean "hoots." Take heed when typing, friends, and remember...
Business Marketing

Are You Bright, Focused and Distinctive? Or Delusional? Take this Scrape-The-Label test and find out for yourself.

It's important EVERYTHING... How people perceive us... Are we trusted? Are we interesting? Are we competent? Are we attractive? Are we memorable? Are we referable? Will we attract and hold attention? Are we...
Business Marketing

Real Estate Karaoke at the Redhead Lounge

In case you missed all the fun, last week I hosted a virtual real estate discussion in the Redhead Lounge. This second installment includes...
Business Marketing

Listing Icons: Is Adopting Abandoned Buyers Stealing or Smart?

Does Closing and Running = Abandonment I decided it wasn't worth the trouble.  We both know the truth.  I don't need to share charts, survey...
Business Marketing

Three Geniuses Walk Into a Bar…

  Folks, I have compiled the first in a series of helpful discussions between three leaders in our industry…and moi – the court jester. This...
Business Marketing

From the Vault: Adding Friends vs. Network Building

We're Not Friends I got a nasty Facebook message the other day from someone who requested to be my friend and I intentionally said no....
Business Marketing

Winos & Flying Ovens

UnReal Estate - Why Agentz Shud Proofrede: Hi Everyone - I am traveling, so with your permission, I am re-posting a blog from one year...
Business Marketing

Smile! Your Showing Skills Are On Candid Camera.

Video Recorded Property Showings = Priceless or Shameless? "All truth passes through three stages: First it is ridiculed. Second, it is violently opposed. Third, it...