Tuesday, December 23, 2025

How Far Will You Go?

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How Far?


Should We Limit Ourselves?

How far will you go for your client? With all the talk about hyper-local blogging and expertise, should we limit ourselves to only representing clients within our hyper-local area? Generally, we do not! Most of our local boards serve a fairly wide area, and we can show homes within in 50 mile radius; some local MLS’s serve a farther reaching area.

Although I am not convinced I should stay within my hyper-local area, I do have enough common sense to not wander into an area I know nothing about. I do have my limits! Why would I go to the farthest edge of our county to an area which is foreign to me? Not knowing the peculiarities of a particular city is enough to keep me inside the city limits where I do know or can get the information my client needs to make a good decision.

So Far Out of Bounds…

Apparently, not every agent feels compelled to stay within the boundaries served by their MLS. Twice this week, I have had calls from agents who are representing clients outside of their local board’s MLS area. I’m talking a three hour round trip to show homes you can not get MLS data on, which means you can’t possibly offer comparable data for your client.

Agent #1 – I am not the listing agent on the property you are asking about. Your client apparently has been searching my IDX for homes and my name is there. Sorry, I can’t give you any information about the home.

Agent #2 – I appreciate these are dear friends, but do you know the road behind this home will soon be widen to four lanes. What do you mean you don’t know what a short sale is? The best thing you could do for your dear friends is refer them to an agent in the area.

In the past few months I have had agents call me and ask for comparable stats so they can write an offer on a home they have not seen. No kidding!

C’mon people, do you know the meaning of agency or your fiduciary responsibility to your client?

Paula Henry
Paula Henryhttps://hometoindy.com
Paula is team leader for The "Home to Indy" Team in Indianapolis . She is passionate about education and client care and believes an empowered client is better prepared to make good decisions for themselves. You'll find her online at Agent Genius,Twitter and sharing her insights about her local real estate market at Home To Indy.

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