Sunday, January 11, 2026

Business Articles

What is the Ambiguity Effect and how is it hurting your business?

The Ambiguity Effect is a term that refers to our natural fear of the unknown. So, how did this apply to the psychology of sales, and how could it hurt your business? Read on.

Study: Why in-person or video meetings convert better than e-mails

Your pitch is perfect. The e-mail you sent off was perfectly worded, you threw in some baller infographics, and there wasn't a single typo - and it still won't get you the positive response that a simple phone call would have. Here's why.

Long breaks at work don’t increase your productivity (like, at all)

Don't let management see this. Recent studies show that long breaks from work (like using the company-provided foosball table) don't actually increase productivity. Dang.

Is your company wasting its time (and money) offering same-day delivery?

Recent studies show that same-day delivery services have lost their gleam for different demographic subsets of online shoppers. Who do you market to, and are they willing to shell out the extra dough?

What recruiters really think when they find your social profile

The 2015 Recruiter Nation Survey results are out, and included is some interesting information on what recruiters think when they find your social media profile.

5 hacks for aligning employees with your company vision

You've come up with a brilliant company vision, but how exactly do you get (and keep) employees aligned with that vision?

13 phrases that could kill your salary negotiation

After a job interview goes well, you'll move on to the next phase - salary negotiation. Here are 13 phrases you should never use.

7 circumstances that demand you say “yes” to a rebrand

When do you know that it's time to rebrand? There are 7 times that it is completely unavoidable; let's discuss them.