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Clipboard, Pocket offer simple content bookmarking, organization

As mobile use rises, it is easy for content you want to read later to slip through the cracks, but with simple bookmarking options that organize anything from the web, information remains accessible and at your fingertips.

Two bookmarking sites to take on Evernote

While Evernote has long been the reigning king of bookmarking content and organizing information, it is not the only option on the market, and while there are many competitors, two stand out most brightly as they offer unique features that differentiate themselves and are both brand new to the public.


Clipboard is a virtual archive, allowing users to save anything online (not just text or images), and unlike other content bookmarking options, Clipboard keeps the original formatting, and hyperlinks and videos remain live within your clip. Once clipped, tags keep content organized and clips can be shared publicly, privately or with just a specific group of people.

Currently, Clipboard is invitation-only, but the site goes public in May. The company says, “Whether you’re clipping guitar tabs, potential rental properties, wedding ideas, research for a class or planning upcoming travel – Clipboard is a living archive.”

While Clipboard is currently available as a web app, we suspect the company will launch mobile support for devices soon.

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Formerly known as “Read it Later,” the company has relaunched as Pocket, seeks to take the pain out of bookmarking and having to remember where/what/how you bookmarked any web content, offering a new user interface that is simple and streamlined, presenting bookmarks in a magazine layout. What is most intriguing is that once saved, content does not even require an internet connection to be accessed, which can be a tremendous help for professionals on the go.

Users can integrate their Pocket account to save content from apps like Twitter, Zite, Flipboard and “more than 300 others,” adding that any app that currently integrates Read It Later will work with Pocket, just as before. Pocket lists can soon be accessed from almost any device, already available on the iPhone and iPad, and soon to be available on Android smartphones and tablets like the Kindle Fire.

Because Pocket is the next generation of Read It Later, the app is already well known in developer and publisher circles. The company says, “We’re dedicated to helping developers and publishers use Pocket to make the most of time-shifting and drive engagement inside their own apps and sites.”

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Written By

Marti Trewe reports on business and technology news, chasing his passion for helping entrepreneurs and small businesses to stay well informed in the fast paced 140-character world. Marti rarely sleeps and thrives on reader news tips, especially about startups and big moves in leadership.



  1. Jay Myers

    May 10, 2012 at 6:31 pm

    I am a long time Read It Later so I will be sticking to Pocket. I have plugins and apps for it everywhere, so much so, I did not know they officially did the name change to Pocket till this post and visited the webpage. You would think they would send me a heads up as a long timer, eh? I only wish someone could integrate right into Facebook both web and mobile so I would not forget to go back and read so many articles. Tired of browsers opening up on iOS and tabs on PC.

  2. Pingback: PocketRocket emails you one story a day so you'll actually read it - The American Genius

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