Business Marketing
Netflix has been a roll recently, but these changes are bringing higher ad prices for advertisers, and they aren't too keen on the changes.
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All posts tagged "advertising"
Business Marketing
Since Roe v. Wade was overturned, data privacy has become top of mind for many - here is how people are reacting and what...
Business Marketing
(BUSINESS MARKETING) A new study finds that frequent ads are actually more detrimental to a brand’s image than that same brand advertising near offensive...
Social Media
(SOCIAL MEDIA) Do you market your business on Facebook? You need to know that their targeting options for ads are changing and what to...
Business News
(BUSINESS) You don't have to be the biggest brand on the block to think differently about your hiring practices. Getting creative with hiring, like...
Business Marketing
(MARKETING) After Apple's privacy features unveil, Amazon adapts by taking a unique approach to targeting, disrupting revenue for the ad giant Facebook.
Tech News
(TECH NEWS) If you're a small business looking for branding or to re-brand but don't have the time nor budget, this tool can help...
Business Marketing
(MARKETING) Famed Austin ad agency, Jessee McGarrah crafts hilarious "apologies" on behalf of Amazon, and they couldn't be more perfect.
Business Marketing
YETI has built a cult following for their 300 dollar cooler. Confused? Don’t be. This story isn’t rocket science; just good old fashioned product...
Business Marketing
(MARKETING NEWS) Advertisers were once enamored with Facebook, but recently, they have started shifting gears to platforms a bit more consumer-centric.
Opinion Editorials
(OPINION EDITORIAL) These new aged pop-ups are neat, but as they've gone mainstream, their effectiveness is minimized.
Business Marketing
(BUSINESS MARKETING) LL Bean has created a sensational ad campaign with print ads using invisible ink.
Opinion Editorials
(OPINION EDITORIAL) When did the subject of poop lose its taboo status? And when did it start being okay to be shown, discussed and...
Business News
(BUSINESS NEWS) Walmart is shifting focus to their Walmart Exchange program to help their advertising stay competitive with Amazon's.
Social Media
(SOCIAL MEDIA) Facebook says they have your best interest in mind when it comes to fake news, but with their own dog in the...
Business News
(BUSINESS NEWS) Let's talk about those big, blue, highway signs. What's their deal? Who gets put on those and how does that work? They...
Tech News
(TECH NEWS) Facebook has expanded their ad targeting in an effort to "get to know you a little better."
Business Marketing
(BUSINESS NEWS) Amidst criticism of privacy concerns, Facebook continues to scratch their heads as to why video advertisements are generating low viewability among users.
Business Marketing
(MARKETING) It is hard to know what consumers like when organizing advertising campaigns, but knowing what they dislike can be equally as important.
Social Media
(SOCIAL MEDIA) With the increase of social media influencers in the digital world, ad agencies have the potential to become obsolete.
Social Media
(SOCIAL MEDIA) Snapchat has introduced an advertising manager that is eerily similar to Facebook's.
Opinion Editorials
(EDITORIAL) People get ads for all sorts of crazy things based on gender and age, but are targeted ads not incredibly invasive?
Business Marketing
(MARKETING) As augmented reality takes a front seat in social media, what can we expect to see of AR in advertising?
Business Marketing
(MARKETING NEWS) Advertisers and marketing departments, start your engines. The race to master the mid-roll video ad starts now.
Business Marketing
(MARKETING NEWS) Just as we're getting used to marketing to millennials, a new generation wants to hand us money - better be prepared for...
