(Business Marketing) Transparency tends to be an overused buzzword in corporate America, but one ad campaign delivers on the promise to be transparent.
(Business Marketing) A new survey suggests which coupon marketing methods can help boost your business, and which ones you should avoid to optimize your...
(Business Marketing) Published by stock video company, Dissolve, this "Generic Brand Video" parody mocks the formula used for modern advertising - ethnic variety, a...
(Marketing News) Japanese commercials are fascinating, especially the more creative or odd ads, so let's take a look at some of the weird compilations...
A recent ad stunt in Italy shows the power of the hashtag as their frightening (fake) submarine crash produced significant chatter on social networks...
Although consumers have a wider variety of sources of information, nearly all forms of advertising are more trusted by consumers today than in 2007,...
“Unbranding" through the removal of logos and other identifying marks is a fascinating way of branding, as McDonald's is proving through new campaigns.