Absolute statements have a strong impact on sales, yet are often made by people selling services and goods.
Get your free samples! In general, people love anything free: from free WiFi to free books and everything in between, nothing beats free. However, there seems...
It's no secret that smell impacts buyer decisions, but new studies reveal that consumers prefer one type of smell when comparing simple versus complex scents.
New research on perceived peer influence New research from the HP Labs reveals that shopping habits are influenced by peers online just as they are offline....
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