(MARKETING NEWS) With any ad campaign there will be misses but take a note from Dove's playbook and learn how to not repeat mistakes.
(MARKETING NEWS) If you rely on video content Frame.io is a video tool that allows you to privately upload, review, and share video with your entire...
(MARKETING NEWS) New movie Mother! has decided to use its negative reviews for positive press, but does that still work?
(BUSINESS MARKETING) LL Bean has created a sensational ad campaign with print ads using invisible ink.
(BUSINESS MARKETING) As it turns out, video marketing isn't an effective tool for everyone. To best serve your business, figure out if your audience think video...
(BUISNESS ENTREPRENEUR) The Pitch-A-Kid program is helping change the way that entrepreneurs pitch their ideas and is giving kids the opportunity to see entrepreneurialism in action.
(BUSINESS NEWS) The Ravens have teamed up with a DNA testing company to enhance fans experience as well as collect their DNA.
(MARKETING NEWS) Video engagement on Instagram is surging. This growth in engagement makes it a perfect time to get your brand on board.
(MARKETING NEWS) CRM is just one place where a tangible difference can be seen and attributed to artificial intelligence.
(MARKETING) Adopt Austin Marketers is a team of 13 Austin local Marketers hacking the job hunting process by leveraging the power of networking, and turning their...
(BUSINESS MARKETING) Facebook is changing algorithms and making influencer marketing a bit more expensive on the site.
(BUSINESS MARKETING) Influencers have been popping up all over the place as a marketing ploy. While you may not like the influencer model, they're making bank,...
(MARKETING) Instagram stories are widely used, so why shouldn't marketers get in on the Insta-story action?
(MARKETING) Netflix used a saucy tweet (featuring f-bomb) to describe a new animated show and viewers were surprisingly okay with it.
(MARKETING NEWS) Is Charmin really introducing an "Uber of pooping?" or is it all a silly, expensive hoax?
(TECH NEWS) As Generation Z starts moving to the front of the consumers pack, businesses should know they're not like generations before them.
(MARKETING) It is hard to know what consumers like when organizing advertising campaigns, but knowing what they dislike can be equally as important.
(EDITORIAL) If you choose to go the influencer route for your marketing strategy, make sure you know who you're dealing with
(MARKETING) A recent reports highlights a new and quickly growing trend in marketing/ advertising - ad fraud.
(MARKETING) Salesmate is the CRM that does what it promises to do and is geared towards small business which drastically reduces the amount of frivolous features.
(MARKETING) As computers and bots continue to take over tasks an learn new people skills, what will happen to humans in marketing?
(EDITORIAL) Activism is all the rage and you can use it to sell products, but be warned: there are both pros and cons to it.
(MARKETING NEWS) The majority of retailers are focusing their 2017 budget on email marketing--how does your company's strategy size up?
(MARKETING NEWS) What can marketers do when over half of Snapchat's users skip ads?
(BUSINESS NEWS) Hoots is Hooters with more clothes but the same wings, which doesn’t really make sense. Or does it?
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