(OPINION) While some find millennials to be lazy, studies indicate we're workaholics - here's how we're simultaneously both.
(EDITORIAL) Proctor and Gamble believes that millennials don’t use fabric softener because we didn’t grow up doing household chores. Give me a break.
(MARKETING NEWS) Gen Z will have more purchasing power, and be more prone to spending than the generations before them - time to adapt.
(EDITORIAL) Does it really matter that the American Dream is supposedly dying? Let's discuss generational earning and dreams.
(BUSINESS NEWS) Abreves: are they the perf way to express yourself succinctly, or are they obvs ridic and make you seem totes awk?
(BUSINESS NEWS) For the first time, Americans have spent more annually on dining out than they have on groceries. If we're not buying "stuff," what are...
(BUSINESS NEWS) JCPenney announces line geared toward millennial men in its continued attempt to drive sales.
(SOCIAL MEDIA NEWS) Attention brands: this teenager hit it on the head where the cool kids are (virtually) hanging out.
(EDITORIAL) In reading “10 ways to deal with your baby boomer, man-child boss”, I think the author really misses the point.
(BUSINESS NEWS) Research is emerging on what’s different about GenZ and it’ll be crucial for businesses and entrepreneurs to keep it in mind as this generation...
(OPINION EDITORIAL) Millennials are becoming less and less likely to get into credit card debt, and there is a fear surrounding the idea of the plastic.
Research by LinkedIn indicates what millennials look for in a job, as well as why they are prone to switch jobs often.
Millennial buying power is up to $200 billion, which makes them one of the most lucrative markets today. Generation Y should be a top priority for...
We're all trained to choose demographics to focus our marketing efforts on, but many brands are unsure which to approach when it comes to momlennials.
When anyone can give an opinion, regardless of how much they know about the subject, the real question becomes “Whose recommendation is authentic and credible?” Enter...
In a Gizmodo survey, a "remarkable difference" between the way people over 41 use technology to communicate versus the younger generation.
Emojis have taken over the marketing world, with an array of brands using them to resonate with their audiences by using the language consumers speak.
Retailers closed out 2015 with weak sales. This decline can’t entirely be attributed to a weary post-recession climate. It seems shoppers are opting to spend their...
After graduating college, one of the first things females notice is how hard it is to make new friends and stay social once they’ve become adults....
Got skeletons in your closet? Target CEO Brian Conwell will take a peek. And by skeletons, we’re talking blazers, Tupperware, and towels.
Sitting in the dark, rocking a sleeping baby, with the soft glow of Facebook pulled up on a smartphone is today’s new parent routine. In a...
We millennials are, rightfully, stereotyped as to have our phones glued to our hands 24/7. So, it would only make sense that there is a potential...
According to a Fast Company article, I’m getting lost among the baby boomers and millenials that work around me. Funny, I don’t feel lost.
These 8 phrases are a part of culture right now and will probably be here for a hot minute - so the question is: are you...
While Millennials don't typically subscribe to the idea that men should be paid more, employers continue to.
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