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online marketing
Business News
Friendly reminder to businesses: it is ILLEGAL to lie about fake reviews
If you offer incentives in order to receive reviews from your consumers, you must disclose this fully and completely or face penalty from the FTC.
Business Marketing
Would you embrace the Field of Dreams Theory of marketing?
(Business Marketing) When marketing your business, is it really true that if you build it, they will come? Let's look at the possibilities, shall we?
Business Marketing
Measuring conversion in Google AdWords
(Business Marketing) Google AdWords has recently made some updates with more to come that makes measuring conversions more meaningful for business decision makers.
Business Marketing
Online retailers now target drunk shoppers
Calling all buzzed shoppers?
It has long been suspected that retailers hope for post-happy hour consumers to make impulse buys, but several recently told NYT...
Business Marketing
Web video is one of marketing’s hottest niches in 2011 – infographic
Great news for marketers: video is hot
71 percent of Americans now watch video online, nearly doubling since 2006, according to Pew Internet Research as...
Housing News
Is This Video an Apartment Search Ad or Freaky Surveillance?
Before you read the back story, watch this: (feed readers, you'll have to visit the site to see the super creepy video) And now, the back...
Social Media
Showcase Your Networking Presence With an Online Business Card
Stand out in the crowd
In a world of high volume, high velocity social networking, it's no longer good enough to just be present, you...
Social Media
Why Not Put Your Dormant Little Website to Work, Part II
Last week we talked about the possibilities of utilizing AdWords to get some leads flowing to your sites - without going broke. First, let me...