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Varying perspectives on running a business Owners, managers and employees have different perspectives on running a business – and rightly so. These three groups...
Setting up your SWOT The S.W.O.T. (Strengths – Weaknesses – Opportunities – Threats) matrix is a traditional business marketing process used to benchmark your...
Faux Pas Weird how in this BHB “expose,” Duct Tape Marketing is supposedly busted for posting a video, promoting “their” conference called “Unleashed” (although...