Social Media Guy creates a fake business online, people actually write real reviews about it! As an experiment, a fake business was created to see if people would review it, and even after revealing it's a hoax, his phone... Ellen Vessels, Staff WriterOctober 19, 2015
Business Marketing Fake Banksy booth sells out in an hour: social proof experiment Fake Banksy hits the streets of New York City to mock the power of social proof in a fascinating experiment. Marti TreweOctober 22, 2013
Business Marketing Banksy anonymously sells prints on the street, almost no one buys As a case study in the value of social proof, Banksy sets up shop and quietly discounts prints, barely selling a single one. Marti TreweOctober 16, 2013
Business News HyperSocial Connections: how buyers are connected to agents After acquiring SocialBios in 2011, Realtor.com has now launched their HyperSocial Connections tool which shows consumers who they have in common with any agent... Lani Rosales, COO + News DirectorApril 4, 2012