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The News

How AI has made us easier to scam

Few people truly enjoy making calls to customer service, and are ready to accept frustration - and that's just what scammers count on.

Did you know influencer marketing is actually centuries old?

(MARKETING) You may roll your eyes at sexy strangers hawking snake oil on social media, but influencer marketing is nothing new...

You can’t track the Stripper Index, but these 10 weird indices might be even better

There’s no official Stripper Index, but these 10 offbeat economic signals can offer ultra-early clues about downturns, demand shifts, and more.

Optimizing your website accessibility as a small business

The following is a comprehensive checklist for accessibility that can be referenced throughout the process and applied to all channels.

A 3-day workweek could be the next boom for employee retention

The beloved chicken chain of the US pushed the bounds of the typical workweek - cutting down all the way to 3 days. Here's how it played out:

How blemishes can boost your company’s sales

The Blemish Effect dictates that small, adjacent flaws in a product can make it that much more interesting—is perfection out?

Facing imposter syndrome as a small business owner

It's intimidating to stand in a room alongside folks of different sizes and success, but remember imposter syndrome doesn't know your metric.

Negotiating extra salary for extra duties

Asking for or providing extra pay for additional duties shouldn't be nerve-wracking. Here's a guide for both employers and employees.