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The News

Did you know influencer marketing is actually centuries old?

(MARKETING) You may roll your eyes at sexy strangers hawking snake oil on social media, but influencer marketing is nothing new...

How blemishes can boost your company’s sales

The Blemish Effect dictates that small, adjacent flaws in a product can make it that much more interesting—is perfection out?

Facing imposter syndrome as a small business owner

It's intimidating to stand in a room alongside folks of different sizes and success, but remember imposter syndrome doesn't know your metric.

Negotiating extra salary for extra duties

Asking for or providing extra pay for additional duties shouldn't be nerve-wracking. Here's a guide for both employers and employees.

The all-AI startup that failed: A cautionary case study

Before you let an algorithm make business decisions, read what happened when AI agents tried to run a company (and burned it to the ground).

Is keeping your social media circle small a bad thing?

Curating your social media circle is a key part of the online experience - but how does it affect your day-to-day life?

Do video games make you more intelligent or less?

Kids ALL OVER are rejoicing (and some adults too)- Studies show healthy video games play improves brain function in several ways.

3 considerations when marketing in an era of uncertainty

As the end of the COVID tunnel begins to brighten, marketing strategies may shift yet again - here are three thoughts to ponder going into the future.